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Lim, Weng Marc
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1
Social media in medical and health care : opportunities and challenges
Lim, Weng Marc
- In:
Marketing intelligence & planning
34
(
2016
)
7
,
pp. 964-976
Persistent link: https://www.econbiz.de/10011623908
Saved in:
2
Understanding the selfie phenomenon : current insights and future research directions
Lim, Weng Marc
- In:
European journal of marketing : EJM
50
(
2016
)
9/10
,
pp. 1773-1788
Persistent link: https://www.econbiz.de/10011616973
Saved in:
3
Sense of virtual community and perceived critical mass in online group buying
Lim, Weng Marc
- In:
Journal of strategic marketing
22
(
2014
)
3
,
pp. 268-283
Persistent link: https://www.econbiz.de/10010384766
Saved in:
4
Giving electronic word of mouth (eWOM) as a prepurchase behavior : the case of online group buying
Lim, Weng Marc
;
Ahmed, Pervaiz Khalid
;
Ali, Md. Yunus
- In:
Journal of business research : JBR
146
(
2022
),
pp. 582-604
Persistent link: https://www.econbiz.de/10013271449
Saved in:
5
A paradox theory of social media consumption and child well-being
Yap, Sheau-Fen
;
Lim, Weng Marc
- In:
Australasian marketing journal : AMJ ; official journal …
32
(
2024
)
1
,
pp. 65-75
Persistent link: https://www.econbiz.de/10014631537
Saved in:
6
How and when social media influencers' intimate self-disclosure fosters purchase intentions : the roles of congruency and parasocial relationships
Kian Yeik Koay
;
Lim, Weng Marc
;
Kaur, Simran
;
Soh, Kimberly
- In:
Marketing intelligence & planning
41
(
2023
)
6
,
pp. 790-809
Persistent link: https://www.econbiz.de/10014332148
Saved in:
7
MetaMoney : exploring the intersection of financial systems and virtual worlds
Kumar, Satish
;
Sureka, Riya
;
Lucey, Brian M.
;
Dowling, …
- In:
Research in international business and finance
68
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014451854
Saved in:
8
Customer engagement and social media : revisiting the past to inform the future
Lim, Weng Marc
;
Rasul, Tareq
- In:
Journal of business research : JBR
148
(
2022
),
pp. 325-342
Persistent link: https://www.econbiz.de/10013325487
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