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Challenges facing behaviour change interventions : a social marketing perspective on communicating sustainability and climate change science
Eagle, Lynne C.; Case, Peter; Low, David R. - In: Contemporary issues in social marketing, (pp. 21-40). 2013
Persistent link: https://www.econbiz.de/10011431900
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Ethical dimensions of social marketing and social change
Eagle, Lynne C.; Dahl, Stephan; Low, David R. - In: Macro-social marketing insights : systems thinking for …, (pp. 193-214). 2020
Persistent link: https://www.econbiz.de/10012112250
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Social marketing strategies for renewable energy transitions
Eagle, Lynne C.; Osmond, Amy; McCarthy, Breda; Low, David; … - In: Australasian marketing journal 25 (2017) 2, pp. 141-148
Persistent link: https://www.econbiz.de/10011729912
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A code of ethics for social marketing? : bridging procedural ethics and ethics-in-practice
Carter, Stacy M.; Mayes, Christopher; Eagle, Lynne C.; … - In: Journal of nonprofit & public sector marketing 29 (2017) 1, pp. 20-38
Persistent link: https://www.econbiz.de/10011686990
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Persuading young consumers to make healthy nutritional decisions
Brennan, Ross; Dahl, Stephan; Eagle, Lynne C. - In: Journal of marketing management : MM 26 (2010) 7/8, pp. 635-655
Persistent link: https://www.econbiz.de/10008654293
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Shared meanings or missed opportunities? : the implications of functional health literacy for social marketing interventions
Kemp, Gillian; Eagle, Lynne C. - In: International review on public and nonprofit marketing … 5 (2008) 2, pp. 117-128
Persistent link: https://www.econbiz.de/10003779386
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Social marketing
Eagle, Lynne C.; Dahl, Stephan; Hill, Susie; Bird, Sara; … - 2013 - 1. publ.
Persistent link: https://www.econbiz.de/10009683956
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Winds of change : engaging with conflicting perspectives in renewable energy
McCarthy, Breda; Eagle, Lynne C. - In: Broadening cultural horizons in social marketing : …, (pp. 3-28). 2021
Persistent link: https://www.econbiz.de/10012317645
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Relevance of social marketing in the global south's family planning programmes : a case of Zambia
Nyundo, Lucy; Eagle, Lynne C.; Whittaker, Maxine - In: Broadening cultural horizons in social marketing : …, (pp. 181-210). 2021
Persistent link: https://www.econbiz.de/10012317870
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Marketing social change : fixing bush internet in rural, regional, and remote Australia
Hay, Rachel; Eagle, Lynne C. - In: Broadening cultural horizons in social marketing : …, (pp. 281-293). 2021
Persistent link: https://www.econbiz.de/10012317920