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The influences of social e-shopping in enhancing young women's online shopping behaviour

Dennis, Charles; Morgan, Alesia; Wright, Len Tiu; … - In: Journal of customer behaviour 9 (2010) 2, pp. 151-174

Persistent link: https://www.econbiz.de/10003989252

A preliminary investigation into the phenomenon of social networking sites in Europe and its impact upon Generation Y

Hirst, Alan; Ashwin, Marie; Bednall, David; İçöz, Orhan - In: The journal of retail marketing management research : JRMMR 2 (2009/10) 2, pp. 1-11

Persistent link: https://www.econbiz.de/10003946208

Engaging customers on Facebook : challenges for e-retailers

Harris, Lisa; Dennis, Charles - In: Journal of consumer behaviour : an international … 10 (2011) 6, pp. 338-346

Persistent link: https://www.econbiz.de/10009424839

Do online hotel rating schemes influence booking behaviors?

Casaló, Luis V.; Flavián Blanco, Carlos; Guinalíu, Miguel - In: International journal of hospitality management 49 (2015), pp. 28-36

Persistent link: https://www.econbiz.de/10011377610

New consumer behavior : a review of research on eWOM and hotels

Serra Cantallops, Antoni; Salvi, Fabiana - In: International journal of hospitality management 36 (2014), pp. 41-51

Persistent link: https://www.econbiz.de/10010239340

Leveraging the power of online social networks : a contingency approach

Yap, Sheau Fen Sheau; Lee, Christina Kwai Choi - In: Marketing intelligence & planning 32 (2014) 3, pp. 345-374

Persistent link: https://www.econbiz.de/10010380723

Online consumer review factors affecting offline hotel popularity : evidence from Tripadvisor

Xie, Karen L.; Chen, Chihchien; Wu, Shinyi - In: Journal of travel and tourism marketing 33 (2016) 1/3, pp. 211-223

Persistent link: https://www.econbiz.de/10011484734

Discussion of "Website morphing"

Varian, Hal R. - In: Marketing science : the marketing journal of the … 28 (2009) 2, pp. 224

Persistent link: https://www.econbiz.de/10003843223

Customer attitudes towards Internet banking and social media on Internet banking in the UK

Wang, Yen-Yao; Mohana Shanmugam; Hajli, Nick; Bugshan, Hatem - In: Handbook of research on integrating social media into …, (pp. 287-302). 2015

Persistent link: https://www.econbiz.de/10011294565

Opinion Evolution of Online Consumer Reviews in the E-Commerce Environment

Wan, Yan - 2017

Online consumer reviews play an important role in shaping potential customers' purchase decisions in e-commerce. Previous studies have analyzed the influence of online consumer reviews on sales, mainly considering factors such as reviewers' and viewers' profiles, information provided, and...

Persistent link: https://www.econbiz.de/10012958473

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