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Understanding the sources of online travel information

Choi, Youngjoon; Hickerson, Benjamin; Kerstetter, Deborah - In: Journal of travel research : a quarterly publication of … 57 (2018) 1, pp. 116-128

Persistent link: https://www.econbiz.de/10011915345

Engaging employees in China : the impact of communication channels, organizational transparency, and authenticity

Men, Linjuan Rita; Hung-Baesecke, Chun-ju Flora - In: Corporate communications : an international journal 20 (2015) 4, pp. 448-467

Persistent link: https://www.econbiz.de/10011456556

The impact of communication channels on mobile banking adoption

Huong Thi Thanh Tran; Corner, James - In: The international journal of bank marketing : IJBM 34 (2016) 1, pp. 78-109

Persistent link: https://www.econbiz.de/10011540050

Beliefs, attitudes, and behaviour towards marketing communication on social networks : the case of Central and Eastern European country

Tomše, Denis; Dumicic, Ksenija; Snoj, Boris - In: International journal of internet marketing and … 9 (2015) 4, pp. 286-302

Persistent link: https://www.econbiz.de/10011497472

Perceptions of social media's relevance and targeted advertisements

Baglione, Stephen L.; Tucci, Louis A. - In: Journal of promotion management : innovations in … 25 (2019) 2, pp. 143-160

Persistent link: https://www.econbiz.de/10012179017

Calls to action : the dangers of negative CSR information and stakeholder punishments

Lewin, Lisa D.; Warren, Danielle E. - In: Corporate reputation review 27 (2024) 1, pp. 1-17

Persistent link: https://www.econbiz.de/10014512866

The structural virality of online diffusion

Goel, Sharad; Anderson, Ashton; Hofman, Jake; Watts, … - In: Management science : journal of the Institute for … 62 (2016) 1, pp. 180-196

Persistent link: https://www.econbiz.de/10011432943

Diffusion of behavior in network games orchestrated by social learning

Huang, Jiaping; Koster, Maurice; Lindner, Ines - 2013

The novelty of our model is to combine models of collective action on networks with models of social learning. Agents are connected according to an undirected graph, the social network, and have the choice between two actions: either to adopt a new behavior or technology or stay with the default...

Persistent link: https://www.econbiz.de/10010227321

Patterns of herding and their occurrence in an online setting/ David J. Langley; Maarten C. Hoeve; J. Roland Ortt; Nico Pals; Bob van der Vecht

Langley, David J.; Hoeve, Maarten C.; Ortt, Roland; … - In: Journal of interactive marketing : a quarterly … 28 (2014) 1, pp. 16-25

Persistent link: https://www.econbiz.de/10010347817

Cultural influence on the diffusion and adoption of social media technologies by entrepreneurs in rural South Africa

Lekhanya, Lawrence Mpele - In: International business and economics research journal 12 (2013) 12, pp. 1563-1573

Persistent link: https://www.econbiz.de/10010248963