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Social web
Innovationsmanagement
37,384
Innovation management
34,447
Relationship marketing
26,429
Beziehungsmarketing
25,754
Innovation
24,652
Value creation
14,213
Betriebliche Wertschöpfung
14,049
Geschäftsmodell
10,745
Business model
10,587
Consumer behaviour
10,366
Konsumentenverhalten
10,319
Produktentwicklung
10,057
New product development
9,219
Deutschland
6,944
Theorie
6,935
Theory
6,869
Germany
6,615
Customer satisfaction
5,724
Kundenzufriedenheit
5,674
Strategisches Management
4,507
Service quality
4,360
Dienstleistungsqualität
4,345
KMU
4,200
SME
4,197
Unternehmenserfolg
4,167
Firm performance
4,066
Strategic management
4,055
Kundenintegration
4,053
Customer integration
4,046
Technischer Fortschritt
3,874
USA
3,863
United States
3,765
Technological change
3,730
Lieferantenmanagement
3,699
Supplier relationship management
3,693
Social Web
3,580
Wissensmanagement
3,564
Knowledge management
3,452
Electronic Commerce
3,382
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Undetermined
1,741
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487
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Article
2,930
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646
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1
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2,416
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512
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65
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62
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46
Working Paper
46
Conference paper
27
Konferenzbeitrag
27
Konferenzschrift
23
Ratgeber
19
Guidebook
17
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11
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9
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9
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5
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2
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1
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1
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English
3,187
German
396
French
2
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1
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Füller, Johann
21
Harrigan, Paul
14
Agnihotri, Raj
12
Brem, Alexander
12
Gázquez-Abad, Juan Carlos
11
Hajli, Nick
11
Herstatt, Cornelius
11
Hollebeek, Linda D.
11
Loureiro, Sandra Maria Correia
11
Martínez-López, Francisco J.
11
Wirtz, Bernd W.
11
Bretschneider, Ulrich
10
Leimeister, Jan Marco
10
Ahuja, Vandana
9
Bilgram, Volker
9
Itani, Omar S.
9
Krcmar, Helmut
9
Möslein, Kathrin
9
Ullrich, Sebastian
9
Matzler, Kurt
8
Ozuem, Wilson
8
Dahlander, Linus
7
Kamboj, Shampy
7
Lu, Yaobin
7
Möhlenbruch, Dirk
7
Vrontis, Demetris
7
Alavi, Shirin
6
Alt, Rainer
6
Carlson, Jamie
6
Conduit, Jodie
6
Constantinides, Efthymios
6
Cova, Bernard
6
Daradkeh, Mohammad
6
Dholakia, Utpal M.
6
Dölling, Steffen
6
Haenlein, Michael
6
Hutter, Katja
6
Karjaluoto, Heikki
6
Majchrzak, Ann
6
Malthouse, Edward C.
6
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Springer Fachmedien Wiesbaden
12
IGI Global
10
Steria Mummert Consulting AG
3
BITKOM Servicegesellschaft
2
Bund-Verlag
2
De Gruyter Oldenbourg
2
Dgroup
2
F.A.Z.-Institut für Management-, Markt- und Medieninformationen
2
Fraunhofer-Institut für Arbeitswirtschaft und Organisation
2
Springer Gabler <Firma>
2
Springer International Publishing
2
Springer-Verlag GmbH
2
Technische Universität Berlin
2
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
1
American Marketing Association
1
Books on Demand GmbH <Norderstedt>
1
Bundesverband Digitale Wirtschaft
1
Concurrent SIGPHIL_372ICIS (Virtual Only) Workshop on Products of Theorizing: Towards Native Theories of Emerging Information Technology <9., 2021, Online>
1
Deutsches Forschungsinst. f. öffentl. Verwaltung Speyer
1
Deutschland / Bundesministerium für Bildung und Forschung
1
Droemer Verlag
1
Edward Elgar Publishing
1
Eric Cuvillier <Firma>
1
Europäische Union / Amt für Geistiges Eigentum
1
Fachhochschule Reutlingen / European School of Business
1
Fachhochschule Salzburg / Studiengang Betriebswirtschaft
1
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
1
Forschungsinstitut für Rationalisierung e.V. an der RWTH Aachen
1
Friedrich-Schiller-Universität Jena
1
Galileo Press
1
Helmut-Schmidt-Universität
1
ICEC <15, 2013, Turku>
1
IIF - Institut für Industriekommunikation und Fachmedien GmbH / Apprimus Verlag
1
IT4Fashion <6., 2016, Florenz>
1
Instituttet for Industriøkonomi og Virksomhedsstrategi <Kopenhagen>
1
Interdisziplinäre Tagung des Forschungsnetzwerkes Europäische Kulturen in der Wirtschaftskommunikation <17., 2017, Frankfurt am Main>
1
International Conference on Advances in National Brand and Private Label Marketing (NB&PL) <10., 2023, Barcelona>
1
International Conference on Advances in National Brand and Private Label Marketing <11., 2024, Oxford>
1
International Conference on Business Intelligence and Modelling <9., 2021, Athen>
1
International Conference on Research on National Brand & Private Label Marketing <4., 2017, Barcelona>
1
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Published in...
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Journal of business research : JBR
134
Journal of retailing and consumer services
83
Technological forecasting & social change : an international journal
48
Industrial marketing management : the international journal for industrial and high-tech firms
43
International journal of internet marketing and advertising : IJIMA
41
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
35
SpringerLink / Bücher
35
The journal of product & brand management
35
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
34
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
32
The journal of brand management : an international journal
29
Journal of strategic marketing
28
Business horizons
25
Journal of open innovation : technology, market, and complexity
25
International journal of technology marketing : IJTMkt
23
Marketing intelligence & planning
23
International journal of electronic marketing and retailing : IJEMR
22
Information systems research : ISR
19
Journal of internet commerce
19
Journal of marketing
18
Journal of promotion management : innovations in planning and applied research
18
The journal of services marketing
18
International journal of business information systems : IJBIS
17
International journal of hospitality management
17
Journal of marketing communications
17
Journal of media business studies
17
Journal of service management
17
Technovation : the international journal of technological innovation, entrepreneurship and technology management
17
Asia Pacific journal of marketing and logistics
16
Journal of the Academy of Marketing Science
16
Psychology & marketing
16
Technology analysis & strategic management
16
Electronic commerce research
15
Innovation: organization & management : IOM
15
International journal of e-business research : an official publication of the Information Resources Management Association
15
International journal of electronic commerce : IJEC
15
The journal of product innovation management : an international publication of the Product Development & Management Association
15
Tourism management : research, policies, practice
15
Handbook of social media management : value chain and business models in changing media markets
14
International journal of electronic customer relationship management : IJECRM
14
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All
ECONIS (ZBW)
3,577
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1
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of
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1
Value co-creation through customer engagement in virtual communities for product innovation
Rema, V.
;
Srivastav, Abhinandan
- In:
International journal of business and globalisation : IJBG
36
(
2024
)
2/3
,
pp. 310-325
Persistent link: https://www.econbiz.de/10015063783
Saved in:
2
Relational mechanisms in innovation co-creation
Boier, Rodica
- In:
Studies and scientific researches / Economics edition / …
20
(
2014
),
pp. 162-168
Persistent link: https://www.econbiz.de/10011339607
Saved in:
3
Value co-creation in public social media at different stages of the new product development process : a case study of a Polish clothes manufacturer
Piątkowska, Beata
- In:
Journal of marketing and consumer behaviour in emerging …
(
2022
)
1/14
,
pp. 40-51
(
crowdsourcing
) and post-launch (product offerings). The place where interactions take place is Facebook fan page of a Polish clothes …
Persistent link: https://www.econbiz.de/10013382454
Saved in:
4
Beyond the expected benefits : unpacking value co-creation in
crowdsourcing
business models
Fedorenko, Ivan
;
Berthon, Pierre R.
- In:
AMS review : official publication of the Academy of …
7
(
2017
)
3/4
,
pp. 183-194
Persistent link: https://www.econbiz.de/10011824777
Saved in:
5
Motivation triggers for customer participation in value co-creation
Palma, Freida C.
;
Trimi, Silvana
;
Hong, Soon Goo
- In:
Service business
13
(
2019
)
3
,
pp. 557-580
Persistent link: https://www.econbiz.de/10012124370
Saved in:
6
The effects of platform governance mechanisms on customer participation in supplier new product development
Wei, Ruiqi
;
Wang, Xinchun
;
Chang, Yu
- In:
Journal of business research : JBR
137
(
2021
),
pp. 475-487
Persistent link: https://www.econbiz.de/10012665786
Saved in:
7
Exploring strategies for capturing customer's tacit knowledge in customer integration methods
Bretschneider, Ulrich
;
Zogaj, Shkodran
- In:
International journal of knowledge management : IJKM ; …
12
(
2016
)
2
,
pp. 1-19
Persistent link: https://www.econbiz.de/10011623443
Saved in:
8
Value co-creation for marketing innovation : comparative study in the sme community
Widjojo, Handyanto
;
Fontana, Avanti
;
Gayatri, Gita
; …
- In:
International journal of innovation management
24
(
2020
)
3
,
pp. 2050030-1-2050030-31
Persistent link: https://www.econbiz.de/10012252093
Saved in:
9
User-generated versus designer-generated products : a performance assessment at Muji
Nishikawa, Hidehiko
;
Schreier, Martin
;
Ogawa, Susumu
- In:
International journal of research in marketing : IJRM ; …
30
(
2013
)
2
,
pp. 160-167
Persistent link: https://www.econbiz.de/10009746286
Saved in:
10
Customer co-creation projects and social media : the case of Barilla of Italy
Martini, Antonella
;
Massa, Silvia
;
Testa, Stefania
- In:
Business horizons
57
(
2014
)
3
,
pp. 425-434
Persistent link: https://www.econbiz.de/10010359469
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