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Making value co-creation a rea...
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Social web
Relationship marketing
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10
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Bilgram, Volker
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Dölling, Steffen
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Muhammad Anshari
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Rahman, Zillur
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1
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Journal of business research : JBR
123
Journal of retailing and consumer services
76
Industrial marketing management : the international journal for industrial and high-tech firms
59
International journal of internet marketing and advertising : IJIMA
39
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
35
The journal of product & brand management
34
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
32
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
31
Technological forecasting & social change : an international journal
30
The journal of brand management : an international journal
29
Journal of strategic marketing
27
Business horizons
23
Marketing intelligence & planning
23
The journal of business & industrial marketing
23
International journal of electronic marketing and retailing : IJEMR
22
International journal of technology marketing : IJTMkt
19
Journal of internet commerce
18
Journal of promotion management : innovations in planning and applied research
18
Journal of service management
18
Asia Pacific journal of marketing and logistics
17
Journal of marketing communications
17
The journal of services marketing
17
International journal of business information systems : IJBIS
16
International journal of hospitality management
16
Journal of marketing
16
Psychology & marketing
16
SpringerLink / Bücher
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Tourism management : research, policies, practice
15
International journal of electronic customer relationship management : IJECRM
14
Journal of marketing management : JMM ; journal of the Academy of Marketing
14
Journal of the Academy of Marketing Science
14
International journal of e-business research : an official publication of the Information Resources Management Association
13
International journal of electronic commerce : IJEC
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Journal of electronic commerce research : JECR
13
Journal of hospitality marketing & management
13
Cogent business & management
12
Electronic commerce research
12
Information systems research : ISR
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European journal of marketing
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Handbook of social media management : value chain and business models in changing media markets
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ECONIS (ZBW)
2,795
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1
How digitalized interactive platforms create new value for customers by integrating B2B and B2C models? : an empirical study in China
He, Jiaxun
;
Zhang, Shuang
- In:
Journal of business research : JBR
142
(
2022
),
pp. 694-706
Persistent link: https://www.econbiz.de/10013168453
Saved in:
2
Characterizing ex situ value : a customer-dominant perspective on value
Heinonen, Kristina
- In:
Journal of travel research : a quarterly publication of …
62
(
2023
)
8
,
pp. 1707-1721
Persistent link: https://www.econbiz.de/10014384378
Saved in:
3
Consumer value co-creation in online business : the case of global travel services
Smaliukiene, Rasa
;
Lai, Chi-Shiun
;
Sizovaite, Indre
- In:
Journal of business economics and management
16
(
2015
)
2
,
pp. 325-339
Persistent link: https://www.econbiz.de/10011515954
Saved in:
4
Social media and value co-creation in multi-stakeholder systems : a resource integration approach
Singaraju, Stephen Pragasam
;
Nguyen, Quan Anh
; …
- In:
Industrial marketing management : the international …
54
(
2016
),
pp. 44-55
Persistent link: https://www.econbiz.de/10011478716
Saved in:
5
A new form of brand experience in online social networks : an empirical analysis
Yu, Xiaolei
;
Yuan, Chunlin
;
Kim, Juran
;
Wang, Shuman
- In:
Journal of business research : JBR
130
(
2021
),
pp. 426-435
Persistent link: https://www.econbiz.de/10012544845
Saved in:
6
Complaining practices on social media in tourism : a value co-creation and co-destruction perspective
Dolan, Rebecca
;
Seo, Yuri
;
Kemper, Joya
- In:
Tourism management : research, policies, practice
73
(
2019
),
pp. 35-45
Persistent link: https://www.econbiz.de/10012004632
Saved in:
7
Value co-creation in ecotourism : finding solutions in a digital era
Hernández-López, Laura
;
Barrio-García, Salvador del
- In:
Journal of business
10
(
2018
)
1
,
pp. 38-51
Persistent link: https://www.econbiz.de/10012131490
Saved in:
8
Facilitating value : how organizations deploy resources in social media-based brand communities
Sorensen, Anne
- In:
Journal of business research : JBR
136
(
2021
),
pp. 678-694
Persistent link: https://www.econbiz.de/10012663247
Saved in:
9
How emotions impact the interactive value formation process during problematic social media interactions
Frau, Moreno
;
Cabiddu, Francesca
;
Frigau, Luca
; …
- In:
Journal of research in interactive marketing : …
17
(
2023
)
5
,
pp. 773-793
Persistent link: https://www.econbiz.de/10014428171
Saved in:
10
Developing a multi-dimensional measure of hotel brand customers' online engagement behaviors to capture non-transactional value
Shin, Hakseung
;
Perdue, Richard R.
- In:
Journal of travel research : a quarterly publication of …
62
(
2023
)
3
,
pp. 593-609
Persistent link: https://www.econbiz.de/10014245435
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