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Children's participation in brand-based social networks : examining the role of evaluative social identity, self-esteem and anticipated emotions on commitment and desire to recomme...

Hook, Margurite; Baxter, Stacey; Kulczynski, Alicia - In: International journal of consumer studies 40 (2016) 5, pp. 552-561

Persistent link: https://www.econbiz.de/10011620052

Consumption desire among children (from 7 to 11) : role of the exposure to social media advertisements and product familiarity

Methlouthi, Kawther; Nefzi, Ayoub - In: Cogent business & management 10 (2023) 3, pp. 1-16

This paper aims to investigate the origins and outcomes of consumer desires in children, with a specific focus on the … desire among children (collage exercise, focus groups with children and informal surveys with the parents of interviewed … children). Subsequently, we conducted an experimental study, surveying 267 school children (aged 7 to 11), to empirically …

Persistent link: https://www.econbiz.de/10014506335

A paradox theory of social media consumption and child well-being

Yap, Sheau-Fen; Lim, Weng Marc - In: Australasian marketing journal : AMJ ; official journal … 32 (2024) 1, pp. 65-75

Persistent link: https://www.econbiz.de/10014631537

Narratives of integration : liminality in migrant acculturation through social media

Mitra, Amit; Evansluong, Quang - In: Technological forecasting & social change : an … 145 (2019), pp. 474-480

Persistent link: https://www.econbiz.de/10012134606

Do immigration and social media facilitate or inhibit cognitive acculturation? : the role of individual dialecticism in dual-focused cultural stimuli evaluation

Wang, Weisha; Abosag, Ibrahim - In: Technological forecasting & social change : an … 145 (2019), pp. 523-531

Persistent link: https://www.econbiz.de/10012134623

Social media discussion forums, home country and immigrant consumer acculturation : the case of Iranian immigrants in Australia

Sepehr, Sorush; Carlson, Jamie; Rosenberger, Philip J., III. - In: Journal of consumer marketing 40 (2023) 1, pp. 136-149

Persistent link: https://www.econbiz.de/10013536019

Social media usage, materialism and psychological well-being among immigrant consumers

Cleveland, Mark; Iyer, Rajesh; Babin, Barry J. - In: Journal of business research : JBR 155 (2023) 2, pp. 1-14

Persistent link: https://www.econbiz.de/10013492778

Examining brand communities among children and adolescents : an exploratory study

Flurry, Laura Ann; Swinberghe, Krist R.; Parker, Janna M. - In: The journal of consumer marketing 31 (2014) 2, pp. 103-110

Persistent link: https://www.econbiz.de/10010373836

Online marketing communications and childhood's intention to consume unhealthy food

Thaichon, Paramaporn; Quach, Sara - In: Australasian marketing journal 24 (2016) 1, pp. 79-86

Persistent link: https://www.econbiz.de/10011484683

Video games and young children's evolving sense of identity : a qualitative study

Bassiouni, Dina H.; Hackley, Christopher E. - In: Young consumers : insight and ideas for responsible … 17 (2016) 2, pp. 127-142

Persistent link: https://www.econbiz.de/10011522194

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