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Sports marketing in East Afric...
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Sport
Professional sports
6,724
Profisport
6,716
Fußball
2,867
Football
2,858
Ostafrika
2,150
Sports marketing
2,068
Sportmarketing
2,050
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1,836
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981
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Humphreys, Brad R.
17
Dwyer, Brendan
16
Breuer, Christoph
15
Drayer, Joris
15
Ratten, Vanessa
15
Budzinski, Oliver
14
Funk, Daniel C.
13
Cornwell, T. Bettina
12
Koronios, Konstantinos
12
O'Reilly, Norm
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11
Nufer, Gerd
11
Pawlowski, Tim
11
Sotiriadou, Popi
11
Wicker, Pamela
11
Biscaia, Rui
10
De Bosscher, Veerle
10
Dowling, Mathew
10
Goossens, Dries
10
Matheson, Victor A.
10
Soebbing, Brian P.
10
Jensen, Jonathan A.
9
Kim, Yu Kyoum
9
Papaloukas, Marios
9
Bühler, André W.
8
Chadwick, Simon
8
Desbordes, Michel
8
Deutscher, Christian
8
Dickson, Geoff
8
Greenwell, T. Christopher
8
Inoue, Yuhei
8
Ko, Yong Jae
8
McDonald, Heath
8
McHale, Ian
8
Scheerder, Jeroen
8
Skinner, James
8
Woratschek, Herbert
8
Zhang, James J.
8
Bouchet, Adrien
7
Calabuig Moreno, Ferran
7
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Deutsche Sporthochschule Köln / Institut für Sportökonomie und Sportmanagement
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OECD
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Springer Fachmedien Wiesbaden
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United States / Congress / Senate / Committee on the Judiciary / Subcommittee on Antitrust and Monopoly
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American Society for Public Administration
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Arbeitskreis Sportökonomie
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DRT International <New York, NY>
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Deutscher Sportökonomie-Kongress <4, 2004, Köln>
1
Deutscher Sportökonomie-Kongress <6, 2008, Köln>
1
Ecorys
1
Erich-Schmidt-Verlag <Berlin>
1
Europäische Kommission
1
Europäische Kommission / Generaldirektion Bildung, Jugend, Sport und Kultur
1
Great Britain / Dept of the Environment
1
Heidelberger Sportbusiness-Forum <8, 2004, Heidelberg>
1
Kantar Health GmbH
1
Kölner Kolloquium zur Wirtschaftskriminalität <3., 2017, Köln-Wahn>
1
Kölner Sportökonomie-Kongress <1, 1997, Köln>
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National Bureau of Economic Research
1
Niederer, Kraft & Frey <Zürich>
1
Nomos Verlagsgesellschaft
1
Palgrave Macmillan <Firma>
1
Panhellenic Association of Sports Economists and Managers
1
Round Table on Competition Issues Related to Sports <1996, Paris>
1
Sportbusiness-Forum <1, 1997, Heidelberg>
1
Springer-Verlag GmbH
1
Universität St. Gallen / Forschungsinstitut für Empirische Ökonomie und Wirtschaftspolitik
1
Vereinte Nationen / Office on Drugs and Crime
1
Verlag Franz Vahlen
1
Zimbabwe
1
utzverlag
1
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European Sport management quarterly : ESMQ
147
Sport management review
137
Journal of sport management : the official journal of the North American Society of Sport Management
120
International journal of sport management and marketing : IJSMM
77
International journal of sports marketing & sponsorship
75
Sport marketing quarterly : preferred journal of the Sport Marketing Association
53
Journal of sports economics
37
European journal of operational research : EJOR
29
International journal of sport finance
27
Sport, Business and Management : an international journal ; SBM
26
Journal of business research : JBR
25
The business of sport management
18
Applied economics
16
Applied economics letters
9
Diskussionspapier / Technische Universität Ilmenau, Institut für Volkswirtschaftslehre
8
Interfaces : the INFORMS journal on the practice of operations research
8
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
8
Tourism economics : the business and finance of tourism and recreation
8
Tourism management perspectives : TMP
8
Discussion paper series / IZA
7
European journal of international management : EJIM
7
European journal of marketing : EJM
7
Faculty research series / Holy Cross, Economics and Accounting
7
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
7
Journal of the Operational Research Society
7
Routledge research in sport business and management
7
Sport tourism : concepts and theories
7
Springer eBook Collection
7
European research studies
6
IMA journal of management mathematics
6
Marketing intelligence & planning
6
Sportmanagement : SPM
6
SpringerLink / Bücher
6
The journal of gambling business and economics
6
Die Ökonomie des Sports in den Medien
5
International journal of forecasting
5
Journal of revenue and pricing management
5
Journal of the Operational Research Society : OR
5
Management decision : MD
5
Research handbook of employment relations in sport
5
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ECONIS (ZBW)
1,908
USB Cologne (EcoSocSci)
2
OLC EcoSci
1
Other ZBW resources
1
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Owner or endoser? : investigating the effectiveness of celebrity owners of sports teams as endorsers
Roy, Subhadip
;
Pansari, Anita
- In:
International journal of sports marketing & sponsorship
15
(
2014
)
2
,
pp. 89-106
Persistent link: https://www.econbiz.de/10010258211
Saved in:
2
Sport consumer behavior research : improving our game
Funk, Daniel C.
;
Lock, Daniel
;
Karg, Adam
;
Pritchard, …
- In:
Journal of sport management : the official journal of …
30
(
2016
)
2
,
pp. 113-116
Persistent link: https://www.econbiz.de/10011489101
Saved in:
3
Understanding consumers of Asian female sports : a case study of the Women's Korean Basketball League
Min, Sophia D.
;
Zhang, James J.
;
Kim, Min Kil
;
Kim, Chong
- In:
International journal of sport management and marketing …
15
(
2014
)
1/2
,
pp. 19-35
Persistent link: https://www.econbiz.de/10011503890
Saved in:
4
Capitalising on CSR-based partnerships in sports branding and sports sponsorship
Cortsen, Kenneth
- In:
International journal of sport management and marketing …
15
(
2014
)
1/2
,
pp. 75-97
Persistent link: https://www.econbiz.de/10011504055
Saved in:
5
Building the garden and making arena sports big time : "Tex" Rickard and his legacy in sport marketing
Seifried, Chad S.
;
Wilde, Ari de
- In:
Journal of macromarketing : examining the interactions …
34
(
2014
)
4
,
pp. 452-470
Persistent link: https://www.econbiz.de/10010467244
Saved in:
6
Exploring the relationship between team (as brand) personality and geographic personality : linking consumer perception of sports teams and cities
Aiken, K. Damon
;
Campbell, Richard M.
;
Koch, Eric C.
- In:
International journal of sports marketing & sponsorship
15
(
2013
)
1
,
pp. 7-19
Persistent link: https://www.econbiz.de/10010234358
Saved in:
7
Do endorsements by sports celebrities positively influence consumers' purchase intentions? : endorser-product congruence and the amplifying influence of consumers involvement in th...
Felbert, Aaron von
;
Breuer, Christoph
- In:
International journal of sport management and marketing …
21
(
2021
)
3/4
,
pp. 190-208
Persistent link: https://www.econbiz.de/10012697127
Saved in:
8
The effects of sponsorship on the promotion of sports events
Nuseir, Mohammed T.
- In:
International journal of business innovation and …
22
(
2020
)
2
,
pp. 191-207
Persistent link: https://www.econbiz.de/10012250900
Saved in:
9
Profiling sports spectators in emerging markets : role of sports involvement as a segmentation tool
Sondhi, Neena
;
Basu, Rituparna
- In:
International journal of sport management and marketing …
18
(
2018
)
4
,
pp. 301-321
Persistent link: https://www.econbiz.de/10011948441
Saved in:
10
Sports marketing strategy in achieving the marketing objectives of the economic enterprise : a case study (Djezzy - fans of USMA club)
Ghezail, Mohammed Mouloud
;
Abdellah, Chaiech
;
Mohammed, …
- In:
International journal of economics, finance and …
5
(
2017
)
3
,
pp. 182-188
Persistent link: https://www.econbiz.de/10011749998
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