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Strategic management
Marketingmanagement
17,086
Marketing management
16,250
Marketing
3,504
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2,535
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2,532
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768
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768
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764
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738
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698
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693
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651
Markenimage
608
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605
Advertising
596
Market research
583
Marketingtheorie
549
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539
Innovationsmanagement
538
Innovation management
519
Lieferantenmanagement
505
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Pfeffermann, Nicole
9
Piercy, Nigel
9
Aaker, David A.
8
Cravens, David W.
7
Kotler, Philip
7
Day, George S.
5
Homburg, Christian
5
Krohmer, Harley
5
Lane, Nikala
5
Narang, Shanker
5
Walters, David
5
Didonet, Simone Regina
4
Emrich, Christin
4
Hunt, Shelby D.
4
Hülsmann, Michael
4
Johnson, Jean L.
4
Morgan, Neil A.
4
Proctor, Tony
4
Abratt, Russell
3
Andreasen, Alan R.
3
Bendixen, Michael
3
Gilmore, Audrey
3
Gnizy, Itzhak
3
Grinstein, Amir
3
Hooley, Graham J.
3
Isoherranen, Ville
3
Katsonis, Nikolaos
3
Khosrowpour, Mehdi
3
Mohammad Falahat
3
Nicoulaud, Brigitte M.
3
Ormrod, Robert P.
3
Parnell, John A.
3
Percy, Larry
3
Sfakianakis, Michael
3
Sheth, Jagdish N.
3
Soberman, David A.
3
Varadarajan, Rajan
3
Vrontis, Demetris
3
Wiedmann, Klaus-Peter
3
Abell, Derek F.
2
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DePaul University / College of Commerce
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Institut für Betriebswirtschaftslehre des Außenhandels <Wien>
2
Macquarie University / Department of Economics
2
AMACOM
1
American Marketing Association
1
Berliner Wissenschafts-Verlag
1
Conference on Marketing and Business Strategies for Central & Eastern Europe <17, 2009, Wien>
1
Conference on Marketing and Business Strategies for Central & Eastern Europe <18, 2010, Wien>
1
Deutscher Manager-Verband
1
Duncker & Humblot
1
Forschungskooperation Europäische Kulturen in der Wirtschaftskommunikation
1
Harvard Graduate School of Business Administration / Division of Research
1
IGI Global
1
International Scientific Conference Creative Strategy / Strategy of Creativity: Trends in Creative Marketing Communication <2019, Prag>
1
John Wiley and Sons <Hoboken, NJ>
1
Katolicki Uniwersytet Lubelski Jana Pawła II
1
Penzenskij gosudarstvennyj pedagogičeskij universitet im. V.G. Belinskogo
1
Sankt-Peterburgskij Gosudarstvennyj Universitet / Fakul'tet Menedžmenta
1
Severo-Kavkazskij Federalʹnyj Universitet
1
Springer-Verlag GmbH
1
Verlag Dr. Kovač
1
Vserossijskaja Naučno-Praktičeskaja Konferencija Problemy i Perspektivy Razvitija Ėkonomičeskogo i Upravlenčeskogo Potenciala Rossii v XXI Veke <2, 2004, Pensa>
1
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Journal of business research : JBR
32
Industrial marketing management : the international journal for industrial and high-tech firms
26
Journal of strategic marketing
22
European journal of marketing : EJM
11
SpringerLink / Bücher
11
The journal of business & industrial marketing
9
Journal of the Academy of Marketing Science
8
Business horizons
7
International journal of business and globalisation : IJBG
6
International marketing review
6
AMS review : official publication of the Academy of Marketing Science
5
Gabler Edition Wissenschaft
5
International entrepreneurship and management journal
5
Journal of business strategy
5
Macquarie economics research papers
5
Marketing intelligence & planning
5
Springer eBook Collection
5
Amfiteatru economic : an economic and business research periodical
4
International journal of business excellence
4
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
Journal for global business advancement : JGBA
4
Journal of international marketing
4
Journal of retailing and consumer services
4
Lehrbuch
4
World review of entrepreneurship, management and sustainable development
4
Acta Universitatis Danubius / Oeconomica
3
Asian journal of management cases
3
Baltic journal of management
3
Critical explorations
3
Entrepreneurship research journal : ERJ
3
EuroMed journal of business
3
European journal of international management : EJIM
3
Faculty & research / Insead : working paper series
3
International journal of hospitality management
3
International journal of technology marketing : IJTMkt
3
International journal of trade and global markets
3
Journal of business case studies
3
Journal of business-to-business marketing
3
Journal of communication management : an international journal
3
LEA's communication series
3
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Source
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ECONIS (ZBW)
886
Showing
1
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of
886
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1
Expert systems in strategic market management : modeling in strategic market management
Walden, Pirkko
-
1990
Persistent link: https://www.econbiz.de/10000800332
Saved in:
2
Strategic market management : modelling with expert systems
Walden, Pirkko
-
1991
Persistent link: https://www.econbiz.de/10000805370
Saved in:
3
Strategic market analysis : top-down and bottom-up approaches
Day, George S.
-
1980
Persistent link: https://www.econbiz.de/10000767762
Saved in:
4
Strategic marketing for nonprofit organizations
Kotler, Philip
;
Andreasen, Alan R.
-
1996
-
5th ed
Persistent link: https://www.econbiz.de/10000549498
Saved in:
5
Strategic marketing management : planning, implementation and control
Wilson, R. M. S.
;
Gilligan, Colin
-
1997
-
2nd ed
Persistent link: https://www.econbiz.de/10000621186
Saved in:
6
Strategic marketing decisions and cost structure implications
Walters, David
;
Korkofingas, Con
-
1997
Persistent link: https://www.econbiz.de/10000622215
Saved in:
7
The customer centred strategy : thinking strategically about your customers
Jenkins, Mark
-
1997
Persistent link: https://www.econbiz.de/10000626629
Saved in:
8
Strategic brand management : building, measuring and managing brand equity
Keller, Kevin Lane
-
1998
Persistent link: https://www.econbiz.de/10000628654
Saved in:
9
Strategic issues in marketing
Wills, Gordon
(
contributor
)
-
1974
Persistent link: https://www.econbiz.de/10000581559
Saved in:
10
Multinational marketing: Dimensions in strategy
Baker, James Calvin
;
Ryans, John K.
-
1975
Persistent link: https://www.econbiz.de/10000581623
Saved in:
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