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Strategic management
Marketingmanagement
17,111
Marketing management
16,522
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10,032
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9,194
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979
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978
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936
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7
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5
Homburg, Christian
5
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5
Lane, Nikala
5
Narang, Shanker
5
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5
Walters, David
5
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4
Emrich, Christin
4
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4
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Im, Subin
4
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4
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4
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3
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IGI Global
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International Scientific Conference Creative Strategy / Strategy of Creativity: Trends in Creative Marketing Communication <2019, Prag>
1
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1
Katolicki Uniwersytet Lubelski Jana Pawła II
1
Penzenskij gosudarstvennyj pedagogičeskij universitet im. V.G. Belinskogo
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1
Österreich / Bundesministerium für Verkehr, Innovation und Technologie
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Journal of business research : JBR
36
Industrial marketing management : the international journal for industrial and high-tech firms
27
Journal of strategic marketing
22
SpringerLink / Bücher
15
European journal of marketing : EJM
11
Springer eBook Collection
10
Journal of the Academy of Marketing Science
9
The journal of business & industrial marketing
9
Business horizons
8
Strategic management journal
8
The journal of product innovation management : an international publication of the Product Development & Management Association
8
International journal of business and globalisation : IJBG
7
California management review
6
Gabler Edition Wissenschaft
6
International marketing review
6
Journal of business strategy
6
AMS review : official publication of the Academy of Marketing Science
5
International entrepreneurship and management journal
5
International journal of innovation management
5
Macquarie economics research papers
5
Management decision : MD
5
Marketing intelligence & planning
5
Amfiteatru economic : an economic and business research periodical
4
European management journal
4
International journal of business excellence
4
International journal of production economics
4
International journal of project management : the journal of The International Project Management Association
4
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
International journal of technology management : IJTM
4
Journal for global business advancement : JGBA
4
Journal of communication management : an international journal
4
Journal of international marketing
4
Journal of retailing and consumer services
4
Lehrbuch
4
Schriftenreihe Strategisches Management
4
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
4
World review of entrepreneurship, management and sustainable development
4
Acta Universitatis Danubius / Oeconomica
3
Asian journal of management cases
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Baltic journal of management
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ECONIS (ZBW)
1,148
Other ZBW resources
6
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1
Strategic orientations and mass customisation capability : the moderating effect of product life cycle
Wang, Qiang
;
Wang, Zhiqiang
;
Zhao, Xiande
- In:
International journal of production research
53
(
2015
)
17
,
pp. 5278-5295
Persistent link: https://www.econbiz.de/10011389910
Saved in:
2
Sustainable lifestyles : nachhaltige Produkte, Dienstleistungen und Lebensstile hervorbringen: Analyse von Lebensstiltypologien, Gestaltungsmöglichkeiten für Unternehmen, Einbindun...
Heiler, Florian
;
Schmalnauer, Martina
;
Schmutz, Petra
; …
-
2009
Persistent link: https://www.econbiz.de/10003809534
Saved in:
3
Impact of industry incumbency and product newness on pioneer leadtime
Kim, Namwoon
;
Min, Sungwook
- In:
Journal of management : JOM
38
(
2012
)
2
,
pp. 695-718
Persistent link: https://www.econbiz.de/10009509679
Saved in:
4
Innovating firms' strategic signaling along the innovation life cycle : the standards war context
Dao, Viet
;
Zmud, Robert W.
- In:
Journal of engineering and technology management : JET-M
30
(
2013
)
3
,
pp. 288-308
Persistent link: https://www.econbiz.de/10010128327
Saved in:
5
Neue Entwicklungen in der Unternehmensorganisation
Spath, Dieter
(
ed.
);
Westkämper, Engelbert
(
ed.
); …
-
2017
Persistent link: https://www.econbiz.de/10011690090
Saved in:
6
Dynamisches Pricing über den
Produktlebenszyklus
: eine Modellierung am Beispiel der Automobilindustrie
Schwickart, Timo
-
2009
Persistent link: https://www.econbiz.de/10003893078
Saved in:
7
The dark side of the entrepreneurial orientation and market orientation interplay : a new product development perspective
Morgan, Todd
;
Anokhin, Sergey
;
Kretinin, Andrey
; …
- In:
International small business journal : researching …
33
(
2015
)
7
,
pp. 731-751
Persistent link: https://www.econbiz.de/10011384182
Saved in:
8
Perceived environmental turbulence, strategic orientations and new product success : a comparative study of SMEs and large manufacturing exporters
Zhang, Jing
;
Jiang, Yanxin
;
Zhu, Miao
- In:
Journal of advances in management research : JAMR
12
(
2015
)
1
,
pp. 43-54
Persistent link: https://www.econbiz.de/10011376978
Saved in:
9
Speed leaders and quality champions : analyzing the effect of market orientation and technology orientation alignment on new product innovation
Leng, Zongyang
;
Liu, Zhiying
;
Tan, Min
;
Pang, Jiangang
- In:
Management decision : MD
53
(
2015
)
6
,
pp. 1247-1267
Persistent link: https://www.econbiz.de/10011332961
Saved in:
10
How knowledge management capabilities help leverage knowledge resources and strategic orientation for new product advantages in B-to-B high-technology firms
Im, Subin
;
Vorhies, Douglas W.
;
Kim, Namwoon
;
Heiman, …
- In:
Journal of business-to-business marketing
23
(
2016
)
2
,
pp. 87-110
Persistent link: https://www.econbiz.de/10011515712
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