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~subject:"Strategisches Management"
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Strategisches Management
Marketing
14
Marktforschung
11
USA
10
Consumer behaviour
8
Konsumentenverhalten
8
Marketing management
8
Marketingmanagement
8
United States
7
Business ethics
6
Meta-Analyse
6
Meta-analysis
6
Unternehmensethik
6
Beziehungsmarketing
4
Digitalisierung
4
Digitization
4
Innovation
4
Market research
4
Relationship marketing
4
Verbraucher
4
Vereinigte Staaten
4
Arbeitsleistung
3
Customer satisfaction
3
EU countries
3
EU-Staaten
3
Job performance
3
Kapitalismus
3
Kundenzufriedenheit
3
Salespeople
3
Students
3
Studierende
3
Theorie
3
Theory
3
Verkaufspersonal
3
Absatzplanung
2
Absatzpolitik
2
Arbeitspsychologie
2
Arbeitszufriedenheit
2
Aufsatzsammlung
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Außendienst
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Book / Working Paper
9
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Case study
3
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English
8
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Kerin, Roger A.
9
Peterson, Robert A.
9
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Always learning
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USB Cologne (EcoSocSci)
5
ECONIS (ZBW)
4
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1
Perspectives on strategic marketing management
Kerin, Roger A.
(
contributor
); …
-
1980
Persistent link: https://www.econbiz.de/10000413607
Saved in:
2
Strategic marketing problems : cases and comments
Kerin, Roger A.
;
Peterson, Robert A.
-
2013
-
13. ed., internat. ed.
Persistent link: https://www.econbiz.de/10009632650
Saved in:
3
Strategic marketing problems : cases and comments
Kerin, Roger A.
;
Peterson, Robert A.
-
2010
-
12. ed., internat. ed.
Persistent link: https://www.econbiz.de/10003874042
Saved in:
4
Strategic marketing problems : cases and comments
Kerin, Roger A.
;
Peterson, Robert A.
-
2007
-
11. ed.
Persistent link: https://www.econbiz.de/10003356223
Saved in:
5
Strategic marketing problems : cases and comments
Kerin, Roger A.
;
Peterson, Robert A.
-
1998
-
8. ed.
Persistent link: https://www.econbiz.de/10004347365
Saved in:
6
Strategic marketing problems : cases and comments
Kerin, Roger A.
;
Peterson, Robert A.
-
2004
-
10. ed., internat. ed.
Persistent link: https://www.econbiz.de/10004444908
Saved in:
7
Strategic marketing problems : cases and comments
Kerin, Roger A.
;
Peterson, Robert A.
-
2001
-
9. ed.
Persistent link: https://www.econbiz.de/10004747657
Saved in:
8
Strategic marketing problems : cases and comments
Kerin, Roger A.
(
contributor
); …
-
2007
-
11. ed.
Persistent link: https://www.econbiz.de/10004872099
Saved in:
9
Strategic marketing problems : cases and comments
Kerin, Roger A.
(
contributor
); …
-
2010
-
12. ed., internat. ed.
Persistent link: https://www.econbiz.de/10008728264
Saved in:
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