//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Supplier relationship management"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Relationship marketing and mic...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Supplier relationship management
Marketing
29,185
Beziehungsmarketing
25,192
Relationship marketing
25,164
Markenführung
17,031
Brand management
17,009
Konsumentenverhalten
16,488
Consumer behaviour
16,462
Thailand
13,042
Markenartikel
9,129
Brand
8,034
Markenimage
7,826
Brand image
7,657
Marketingmanagement
6,222
Marketing management
5,962
Deutschland
5,867
Theorie
5,808
Theory
5,769
Kundenzufriedenheit
5,591
Customer satisfaction
5,589
Germany
5,164
Dienstleistungsqualität
4,088
Service quality
4,088
Social Web
3,567
Social web
3,562
USA
3,355
Online-Marketing
3,246
United States
3,209
Internet marketing
3,195
Lieferantenmanagement
2,638
marketing
2,538
Electronic Commerce
2,343
Einzelhandel
2,333
Markenpolitik
2,296
Retail trade
2,208
E-commerce
2,064
Strategisches Management
2,011
Innovation
1,829
Werbung
1,767
Malaysia
1,671
more ...
less ...
Online availability
All
Undetermined
974
Free
237
Type of publication
All
Article
1,935
Book / Working Paper
695
Journal
5
Type of publication (narrower categories)
All
Article in journal
1,639
Aufsatz in Zeitschrift
1,639
Aufsatz im Buch
285
Book section
285
Hochschulschrift
208
Thesis
179
Graue Literatur
130
Non-commercial literature
130
Collection of articles of several authors
83
Sammelwerk
83
Arbeitspapier
79
Working Paper
79
Aufsatzsammlung
70
Case study
53
Fallstudie
53
Bibliografie enthalten
37
Bibliography included
37
Lehrbuch
30
Textbook
28
Handbook
25
Handbuch
25
Conference paper
15
Konferenzbeitrag
15
Konferenzschrift
9
Guidebook
7
Ratgeber
7
Conference proceedings
6
Reprint
6
Collection of articles written by one author
4
Festschrift
4
Glossar enthalten
4
Glossary included
4
Sammlung
4
Elektronischer Datenträger
3
Systematic review
3
Übersichtsarbeit
3
CD-ROM, DVD
2
Fallstudiensammlung
2
Market information
2
Marktinformation
2
more ...
less ...
Language
All
English
2,067
German
567
Polish
6
French
5
Italian
1
Dutch
1
Romanian
1
more ...
less ...
Author
All
Svensson, Göran
26
Homburg, Christian
18
Bruhn, Manfred
17
Kleinaltenkamp, Michael
15
Ahlert, Dieter
14
Mysen, Tore
12
Naudé, Peter
11
Backhaus, Klaus
10
Baumgarth, Carsten
9
Mostert, Pierre
9
Stock-Homburg, Ruth
9
Casidy, Riza
8
Eggert, Andreas
8
Grönroos, Christian
8
Ivens, Björn Sven
8
Keränen, Joona
8
La Rocca, Antonella
8
Scheer, Lisa K.
8
Sheth, Jagdish N.
8
Friend, Scott B.
7
Gil Saura, Irene
7
Glynn, Mark S.
7
Helmke, Stefan
7
Jacob, Frank
7
Mpinganjira, Mercy
7
Nyadzayo, Munyaradzi W.
7
Palmatier, Robert W.
7
Peitz, Martin
7
Snehota, Ivan
7
Aykol, Bilge
6
Bauer, Hans H.
6
Brown, Brian P.
6
Folse, Judith Anne Garretson
6
Grunwald, Guido
6
Henneberg, Stephan
6
Hennig-Thurau, Thorsten
6
Kumar, V.
6
Mangus, Stephanie M.
6
Mohan, Mayoor
6
Paulssen, Marcel
6
more ...
less ...
Institution
All
Fördergesellschaft Marketing an der Universität Augsburg
3
Bundesvereinigung Logistik
2
IGI Global
2
AMACOM
1
Automobilwirtschaftliches Symposium <4, 1999, Bamberg>
1
Conference on E-Commerce, E-Business, E-Government <5, 2005, Posen>
1
Cranfield School of Management
1
Deutsche Gesellschaft für Logistik
1
Deutscher Industrie- und Handelskammertag
1
Deutscher Logistik-Kongress <17, 2000, Berlin>
1
Deutscher Logistik-Kongress <18, 2001, Berlin>
1
Deutscher Universitäts-Verlag GmbH
1
Deutsches Institut für Normung
1
ESCP-EAP European School of Management
1
Erich-Schmidt-Verlag <Berlin>
1
Forschungsstelle Automobilwirtschaft <Bamberg>
1
Hochschule für Ökonomie Berlin / Institut für Absatzwirtschaft und Internationales Marketing
1
INSEAD
1
Institut for Miljø- og Erhvervsøkonomi <Esbjerg>
1
Kassel University Press GmbH
1
Martin-Luther-Universität Halle-Wittenberg
1
National Bureau of Economic Research
1
Organisation for Economic Co-operation and Development
1
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
1
Ruhr-Universität Bochum / Institut für Unternehmungsführung und Unternehmensforschung
1
Shaker Verlag
1
Springer Fachmedien Wiesbaden
1
Svenska Handelshögskolan <Helsinki>
1
SwissICT, Schweizerischer Verband der Informations- und Kommunikationstechnologie
1
Technische Universität Dortmund / Juniorprofessur für Dienstleistungsmanagement
1
Universität Bamberg <1979-1988>
1
Universität Rostock
1
Universität St. Gallen
1
Universität St. Gallen / Institut für Marketing und Handel
1
Wirtschaftsjunioren Hamburg
1
more ...
less ...
Published in...
All
Industrial marketing management : the international journal for industrial and high-tech firms
257
The journal of business & industrial marketing
122
Journal of business research : JBR
91
Journal of business-to-business marketing
63
SpringerLink / Bücher
29
Journal of the Academy of Marketing Science
25
Journal of strategic marketing
24
Gabler Edition Wissenschaft
22
Journal of marketing
21
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
21
Springer eBook Collection / Business and Economics
19
The journal of services marketing
19
Journal of retailing and consumer services
16
International journal of production economics
15
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
13
The service industries journal
13
Journal of personal selling & sales management
11
Service business
11
Marketing intelligence & planning
10
Neue betriebswirtschaftliche Forschung : Nbf
10
Services marketing quarterly
10
International journal of procurement management
9
Journal of business market management : jbm
9
Marketing theory
9
The journal of brand management : an international journal
9
The journal of product & brand management
9
European journal of marketing : EJM
8
International journal of project management : the journal of The International Project Management Association
8
Jahrbuch der Absatz- und Verbrauchsforschung
8
Journal of marketing channels : ... distribution systems, strategy, and management
8
Journal of purchasing and supply management
8
Journal of service research : JSR
8
The international journal of bank marketing : IJBM
8
The international journal of logistics management
8
Basler Schriften zum Marketing
7
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
7
Interaktionen im Dienstleistungsbereich
7
International journal of hospitality management
7
Journal of customer behaviour
7
Journal of marketing management : MM
7
more ...
less ...
Source
All
ECONIS (ZBW)
2,635
Showing
1
-
10
of
2,635
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Effect of community relationship management, relationship
marketing
orientation, customer engagement, and
brand
trust on
brand
loyalty : the case of a commercial bank in
Thailand
Jedsada Wongsansukcharoen
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013209572
Saved in:
2
The platformization of brands
Wiegand, Nico
;
Reinartz, Werner J.
- In:
Journal of marketing
86
(
2022
)
1
,
pp. 109-131
Persistent link: https://www.econbiz.de/10012794732
Saved in:
3
Investigating the consumer-
brand
relationships' development for technology-mediated self-services using the relationship commitment paradigm
Giovanis, Apostolos N.
;
Zondiros, Dimitris
;
Tomaras, Petros
- In:
International journal of internet marketing and …
10
(
2016
)
3
,
pp. 186-206
Persistent link: https://www.econbiz.de/10011665139
Saved in:
4
Luxury
brand
commitment : a study of Chinese consumers
Li, Ning
;
Robson, Andrew
;
Coates, Nigel
- In:
Marketing intelligence & planning
32
(
2014
)
7
,
pp. 769-793
Persistent link: https://www.econbiz.de/10010423287
Saved in:
5
B2B service
brand
identity and
brand
performance : an empirical investigation in the UK's B2B IT services sector
Coleman, Darren Andrew
;
De Chernatony, Leslie
; …
- In:
European journal of marketing : EJM
49
(
2015
)
7/8
,
pp. 1139-1162
Persistent link: https://www.econbiz.de/10011338809
Saved in:
6
The strategic hybrid orientation and
brand
performance of B2B SMEs
Anees-ur-Rehman, Muhammad
;
Saraniemi, Saila
;
Ulkuniemi, …
- In:
Journal of small business and enterprise development
24
(
2017
)
3
,
pp. 585-606
Persistent link: https://www.econbiz.de/10011777180
Saved in:
7
Private label brands : a relationship perspective
Sutton-Brady, Catherine
;
Taylor, Tom
;
Kamvounias, Patty
- In:
The journal of business & industrial marketing
32
(
2017
)
8
,
pp. 1051-1061
Persistent link: https://www.econbiz.de/10011802579
Saved in:
8
Enhancing hotel
brand
performance through fostering
brand
relationship orientation in the minds of consumers
Casidy, Riza
;
Wymer, Walter
;
O'Cass, Aron
- In:
Tourism management : research, policies, practice
66
(
2018
),
pp. 72-84
Persistent link: https://www.econbiz.de/10011813817
Saved in:
9
Investigating relationship types for creating
brand
value for resellers
Gupta, Suraksha
;
Foroudi, Pantea
;
Yen, Dorothy
- In:
Industrial marketing management : the international …
72
(
2018
),
pp. 37-47
Persistent link: https://www.econbiz.de/10011887282
Saved in:
10
Brand
worlds : introducing experiential
marketing
to B2B
branding
Österle, Benjamin
;
Kuhn, Marc
;
Henseler, Jörg
- In:
Industrial marketing management : the international …
72
(
2018
),
pp. 71-98
Persistent link: https://www.econbiz.de/10011887286
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->