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Consumer behaviour
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McCullough, Brian P.
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Sport management review
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European Sport management quarterly : ESMQ
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Journal of sport management : the official journal of the North American Society of Sport Management
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ECONIS (ZBW)
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Assessing key performance indicators of corporate social responsibility initiatives in sport
McCullough, Brian P.
;
Trail, Galen T.
- In:
European Sport management quarterly : ESMQ
23
(
2023
)
1
,
pp. 82-103
Persistent link: https://www.econbiz.de/10014282435
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2
Examining environmental fan engagement initiatives through values and norms with intercollegiate sport fans
Casper, Jonathan M.
;
McCullough, Brian P.
;
Pfahl, Michael E.
- In:
Sport management review
23
(
2020
)
2
,
pp. 348-360
Persistent link: https://www.econbiz.de/10012295150
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3
Equity-based sustainability and ecocentric management : creating more ecologically just sport organization practices
Sartore-Baldwin, Melanie L.
;
McCullough, Brian P.
- In:
Sport management review
21
(
2018
)
4
,
pp. 391-402
Persistent link: https://www.econbiz.de/10011911328
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4
A typology of circular sport business models : enabling sustainable value co-creation in the sport industry
Gerke, Anna
;
Fehrer, Julia
;
Benson-Rea, Maureen
; …
- In:
Journal of sport management : the official journal of …
38
(
2024
)
4
,
pp. 225-239
Persistent link: https://www.econbiz.de/10014633194
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