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ECONIS (ZBW)
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1
Repeat-buying : facts, theory and application
Ehrenberg, Andrew S. C.
-
1988
-
New ed., rev
Persistent link: https://www.econbiz.de/10000742559
Saved in:
2
Behavioral and management science in marketing
Davis, Harry L.
(
ed.
);
Silk, Alvin J.
(
contributor
)
-
1978
Persistent link: https://www.econbiz.de/10000049840
Saved in:
3
Merktrouw terug op de marketingagenda!? : De Brand Watcher, een meetinstrument voor merktrouw
Sloot, Laurens M.
;
Bunt, Jan
;
Peelen, Ed
-
1997
Persistent link: https://www.econbiz.de/10000962256
Saved in:
4
Brand meaning and its creation in a cross-cultural context
First, Ivana
-
2009
Persistent link: https://www.econbiz.de/10003889161
Saved in:
5
Buyer attitudes and brand choice behavior
Day, George Sutherland
-
1967
Persistent link: https://www.econbiz.de/10002061315
Saved in:
6
Market segments and information flows in a new product introduction
Burger, Philip Clinton
-
1968
Persistent link: https://www.econbiz.de/10001966240
Saved in:
7
Markenurteile von Konsumenten unter Berücksichtigung von Urteilsunsicherheiten : eine empirische Untersuchung am Beispiel des Automobilmarktes
Lehmann, Ingo
-
2000
Persistent link: https://www.econbiz.de/10001476603
Saved in:
8
An exploration of in store brand commitment efforts implications for retailers and manufacturers
Verbeke, Willem J. M. I.
(
contributor
)
-
1998
Persistent link: https://www.econbiz.de/10000994371
Saved in:
9
Psychologie der Marke : die Marke aus der Sicht des Verbrauchers
Sommer, Rudolf
-
1998
Persistent link: https://www.econbiz.de/10012878017
Saved in:
10
Perceived uncertainty and consumer characteristics in brand choice : investigation with durable and nondurable products
Möller, Kristian
-
1979
Persistent link: https://www.econbiz.de/10013391630
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