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Customer evaluation of products in a global market
Samiee, Saeed - In: Journal of international business studies : JIBS ; an … 25 (1994) 3, pp. 579-604
Persistent link: https://www.econbiz.de/10001168676
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Research into exporting : theoretical, methodological, and empirical insights
Katsikeas, Constantine S.; Leonidou, Leonidas C.; … - In: The SAGE handbook of international marketing, (pp. 165-182). 2009
Persistent link: https://www.econbiz.de/10003792074
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International franchising and licensing
Brouthers, Lance Eliot; McNicol, Jason; Samiee, Saeed - In: The SAGE handbook of international marketing, (pp. 183-197). 2009
Persistent link: https://www.econbiz.de/10003792100
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Uniformity versus conformity : the standardization issue in international marketing strategy
Samiee, Saeed; Ktsikeas, Constantine S.; Theodosiou, Marios - In: The SAGE handbook of international marketing, (pp. 303-321). 2009
Persistent link: https://www.econbiz.de/10003792106
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Exploring the theoretical foundations of the exporter-importer relationship research
Samiee, Saeed; Leonidou, Leonidas C.; Aykol, Bilge - In: Research handbook on export marketing, (pp. 405-430). 2014
Persistent link: https://www.econbiz.de/10010473473
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Cross-national research and international business : an interdisciplinary path
Chabowski, Brian R.; Samiee, Saeed; Hult, G. Tomas M. - In: International business review : the official journal of … 26 (2017) 1, pp. 89-101
Persistent link: https://www.econbiz.de/10011628848