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Theory
Marktforschung
43
Conjoint analysis
19
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17
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17
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16
Marketing theory
11
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11
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10
Paul E. Green
10
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Green, Paul E.
16
Krieger, Abba M.
5
Carroll, J.
2
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2
Srinivasan, V.
2
Wind, Yoram
2
Agarwal, Manoj Kumar
1
Alderson, Wroe
1
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1
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1
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Fundamentals of marketing research ; Vol. 6
5
European journal of operational research : EJOR
2
Editor's series in marketing
1
International series in quantitative marketing : ISQM
1
Management science : journal of the Institute for Operations Research and the Management Sciences
1
Marketing research and modeling : progress and prospects; a tribute to Paul E. Green
1
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ECONIS (ZBW)
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1
Marketing research and modeling : progress and prospects; a tribute to Paul E. Green
Wind, Yoram
(
ed.
);
Green, Paul E.
(
honouree
)
-
2004
Persistent link: https://www.econbiz.de/10013391457
Saved in:
2
Hybrid models for conjoint analysis : an expository review
Green, Paul E.
-
2007
Persistent link: https://www.econbiz.de/10003541525
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3
Multidimensional scaling : concepts and applications
Green, Paul E.
-
1989
Persistent link: https://www.econbiz.de/10000761594
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4
Multiattribute decisions in marketing : a measurement approach
Green, Paul E.
;
Wind, Yoram
-
1973
Persistent link: https://www.econbiz.de/10000055706
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5
Segmenting markets with conjoint analysis
Green, Paul E.
;
Krieger, Abba M.
-
2007
Persistent link: https://www.econbiz.de/10003541527
Saved in:
6
Conjoint analysis in consumer research : issues and outlook
Green, Paul E.
;
Srinivasan, V.
-
2007
Persistent link: https://www.econbiz.de/10003541532
Saved in:
7
Conjoint analysis in marketing : new developments with implications for research and practice
Green, Paul E.
;
Srinivasan, V.
-
2007
Persistent link: https://www.econbiz.de/10003541534
Saved in:
8
Adaptive conjoint analysis versus self-explicated models : some empirical results
Agarwal, Manoj Kumar
;
Green, Paul E.
-
2007
Persistent link: https://www.econbiz.de/10003541549
Saved in:
9
Individualized hybrid models for conjoint analysis
Green, Paul E.
- In:
Management science : journal of the Institute for …
42
(
1996
)
6
,
pp. 850-867
Persistent link: https://www.econbiz.de/10001205741
Saved in:
10
A hybrid conjoint model for price-demand estimation
Green, Paul E.
- In:
European journal of operational research : EJOR
1
(
1990
),
pp. 28-38
Persistent link: https://www.econbiz.de/10001082862
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