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~subject:"Theory of preferences"
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Theory of preferences
Retailing
1,952
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1,791
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1,634
Consumer behaviour
1,383
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1,159
Retail trade
750
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747
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547
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348
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290
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281
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280
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265
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261
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256
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252
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230
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227
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202
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199
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194
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192
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185
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181
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179
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165
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164
Experiment
155
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150
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English
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German
39
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Helm, Roland
6
Steiner, Michael
6
Skiera, Bernd
5
Bouyssou, Denis
4
Chrzan, Keith
4
Elrod, Terry
4
Huber, Frank
4
Kurz, Peter
4
Louviere, Jordan J.
4
Pirlot, Marc
4
Steiner, Winfried J.
4
Swait, Joffre
4
Devadoss, Stephen
3
Gensler, Sonja
3
Goeken, Nils
3
Hensher, David A.
3
Herrmann, Andreas
3
Höser, Hans
3
Imami, Drini
3
Jinji, Naoto
3
Sattler, Henrik
3
Schlereth, Christian
3
Schmidt-Gallas, Dirk
3
Tanaka, Ayumu
3
Toubia, Olivier
3
Zeithammer, Robert
3
Zhllima, Edvin
3
Bennett, Jeff
2
Berg, Sabrina
2
Chamorro Mera, Antonio
2
Chan-Halbrendt, Catherine
2
Denizci Guillet, Basak
2
Divine, Richard L.
2
Earnhart, Dietrich
2
Eckert, Christine
2
García-Gallego, José Manuel
2
Gerpott, Torsten J.
2
Hein, Maren
2
Herbst, Uta
2
Hung, Kam
2
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Brandenburgische Technische Universität Cottbus
1
Edward Elgar Publishing
1
Friedrich-Schiller-Universität Jena
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Verlag Dr. Kovač
1
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Conjoint measurement : methods and applications
9
European journal of operational research : EJOR
6
Journal of business economics : JBE
5
Journal of marketing research : JMR
4
Conjoint measurement : methods and applications ; with 91 tables
3
Europäische Hochschulschriften / 5
3
Gabler Edition Wissenschaft
3
Jena research papers in business and economics : working and discussion paper series School of Economics and Business Administration Friedrich Schiller University Jena
3
Journal of business research : JBR
3
Journal of food products marketing
3
Journal of international food & agribusiness marketing : JIFAM
3
Marketing : ZFP ; journal of research and management
3
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
3
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
3
Agrarwirtschaft : Zeitschrift für Betriebswirtschaft, Marktforschung und Agrarpolitik
2
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
2
Energy economics
2
Gabler Edition Wissenschaft / Business-to-Business-Marketing
2
Jenaer Schriften zur Wirtschaftswissenschaft : Arbeits- und Diskussionspapiere der Wirtschaftswissenschaftlichen Fakultät der Friedrich-Schiller-Universität Jena
2
Journal of agricultural and resource economics : JARE ; the journal of the Western Agricultural Economics Association
2
Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
2
Journal of international food & agribusiness marketing
2
Journal of marketing research
2
Journal of promotion management : JPM
2
Marketing letters : a journal of research in marketing
2
Marketing science
2
New horizons in environmental economics
2
RIETI discussion paper series
2
Schriftenreihe Innovative betriebswirtschaftliche Forschung und Praxis
2
Springer eBook Collection / Business and Economics
2
SpringerLink / Bücher
2
Wirtschaftswissenschaftliches Studium : WiSt ; Zeitschrift für Studium und Forschung
2
Agricultural finance review
1
Arbeitsberichte
1
Arbeitspapier / HHL, Leipzig Graduate School of Management
1
Auditing and accounting studies
1
Beiträge zur betriebswirtschaftlichen Forschung
1
Berichte aus der Psychologie
1
Betriebswirtschaftliche Schriftenreihe : BWS
1
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ECONIS (ZBW)
185
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1
Choice-based conjoint analysis of the local coupon preferences of millennials
Garver, Michael S.
;
Divine, Richard L.
;
Spralls, Samuel A.
- In:
Journal of promotion management : JPM
20
(
2014
)
2
,
pp. 240-249
Persistent link: https://www.econbiz.de/10010373821
Saved in:
2
Measuring consumer preferences using conjoint poker
Toubia, Olivier
;
Jong, Martijn G. de
;
Stieger, Daniel
; …
- In:
Marketing science : the marketing journal of the …
31
(
2012
)
1
,
pp. 138-156
Persistent link: https://www.econbiz.de/10009511624
Saved in:
3
New wine from old grapes : innovation in the eco-friendly B2C space
Chaudhuri, Malika
;
Calantone, Roger J.
;
Randhawa, Praneet
- In:
Journal of international consumer marketing
27
(
2015
)
2
,
pp. 99-122
Persistent link: https://www.econbiz.de/10010513840
Saved in:
4
Estimation of consumers' willingness to pay for geographic indications bananas using conjoint analysis
Dhamotharan, P. G.
;
Devadoss, Stephen
;
Selvaraj, K. N.
- In:
Journal of international food & agribusiness marketing …
27
(
2015
)
2
,
pp. 65-78
Persistent link: https://www.econbiz.de/10011284446
Saved in:
5
PIE : a holistic preference concept and measurement model
Kim, Hye-jin
;
Park, Young-hoon
;
Bradlow, Eric T.
;
Ding, Min
- In:
Journal of marketing research : JMR
51
(
2014
)
3
,
pp. 335-351
Persistent link: https://www.econbiz.de/10010380954
Saved in:
6
It is not just about competition with "free" : differences between content formats in consumer preferences and willingness to pay
Berger, Benedikt
;
Matt, Christian
;
Steininger, Dennis M.
; …
- In:
Journal of management information systems : JMIS
32
(
2015
)
3
,
pp. 105-128
Persistent link: https://www.econbiz.de/10011435875
Saved in:
7
Preferences evaluation with a choice experiment on cultural heritage tourism
Bravi, Marina
;
Gasca, Emanuela
- In:
Journal of hospitality marketing & management
23
(
2014
)
3/4
,
pp. 406-423
Persistent link: https://www.econbiz.de/10010396157
Saved in:
8
What do i want? : the effects of individual aspiration and relational capability on collaboration preferences
Schillebeeckx, Simon J. D.
;
Chaturvedi, Sankalp
; …
- In:
Strategic management journal
37
(
2016
)
7
,
pp. 1493-1506
Persistent link: https://www.econbiz.de/10011499949
Saved in:
9
Construction of heterogeneous conjoint choice designs : a new approach
Liu, Qing
;
Tang, Yihui
- In:
Marketing science : the marketing journal of the …
34
(
2015
)
3
,
pp. 346-366
Persistent link: https://www.econbiz.de/10011291348
Saved in:
10
Supplier selection in emerging market economies: a discrete choice analysis
Manucharyan, Hayk
-
2020
Persistent link: https://www.econbiz.de/10012322125
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