Narrow search
Showing 1 - 4 of 4
Cover Image
Bringing "place" back in : regional clusters, project governance, and new product outcomes
Tracey, Paul; Heide, Jan B.; Bell, Simon J. - In: Journal of marketing 78 (2014) 6, pp. 1-16
Persistent link: https://www.econbiz.de/10010463467
Cover Image
The role of dependence balancing in safeguarding transaction-specific assets in conventional channels
Heide, Jan B. - In: Journal of marketing 52 (1988) 1, pp. 20-35
Persistent link: https://www.econbiz.de/10001051417
Cover Image
Exclusive dealing and business efficiency : evidence from industry practice
Heide, Jan B. - In: The journal of law & economics 41 (1998) 2, pp. 387-407
Persistent link: https://www.econbiz.de/10001254332
Cover Image
Relationship governance dynamics : the roles of partner selection efforts and mutual investments
Wathne, Kenneth H.; Heide, Jan B.; Mooi, Erik A.; … - In: Journal of marketing research : JMR 55 (2018) 5, pp. 704-721
Persistent link: https://www.econbiz.de/10011958183