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Marketing

Beckman, Theodore N.; Davidson, William R.; Talarzyk, … - 1973 - 9. ed

Persistent link: https://www.econbiz.de/10000556850

Market and prices : theory of consumption, market and market prices

Vojtinskij, Vladimir S. - 1964

Persistent link: https://www.econbiz.de/10000594588

Marketing Handbook

Nystrom, Paul H. (ed.); Frey, Albert W. (contributor) - 1954

Persistent link: https://www.econbiz.de/10000608368

Marketing behavior and executive action : a functionalist approach to marketing theory

Alderson, Wroe - 1957

Persistent link: https://www.econbiz.de/10000608400

Marketing handbook

Frey, Albert Wesley (ed.); Albaum, Gerald (contributor) - 1965 - 2. Aufl

Persistent link: https://www.econbiz.de/10000608575

Marketing

Heidingsfield, Myron Samuel - 1968 - 2d ed., rev. and enl

Persistent link: https://www.econbiz.de/10000679620

Optimal bundling : marketing strategies for improving economic performance ; with 48 tables

Fürderer, Ralph (ed.); Herrmann, Andreas (contributor); … - 1999

Scientific knowledge and practical advice are combined in this book. Leading scientists present their latest research results in the area of product and price bundling, with respect to optimization as well as to behavioral bundling approaches. In addition the reader will learn how to implement...

Persistent link: https://www.econbiz.de/10000682179

Marketing

Beckman, Theodore N.; Davidson, William R. - 1967 - 8. ed

Persistent link: https://www.econbiz.de/10000674791

Perspectives for research in marketing

Revzan, David A. - 1965

Persistent link: https://www.econbiz.de/10002684638

Preisbündelung : Formen, Theorie, Messung und Umsetzung

Wübker, Georg - 1998

Persistent link: https://www.econbiz.de/10000647324

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