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USA
Marketing
18,806
Marketingmanagement
3,358
Marketing management
3,205
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2,150
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1,729
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798
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782
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774
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761
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426
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424
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407
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405
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382
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18
Hartley, Robert F.
7
Layton, Roger A.
6
Malshe, Avinash
6
Perreault, William D.
6
Keller, Kevin Lane
5
Lakdawalla, Darius
5
Lovelock, Christopher H.
5
McCarthy, Edmund Jerome
5
Zaltman, Gerald
5
Armstrong, Gary
4
Bachmann, Ruediger
4
Baker, Michael John
4
Boone, Louis E.
4
Boyd, Harper W.
4
Calantone, Roger J.
4
Cosgrove, Kenneth M.
4
Ehrlich, Gabriel
4
Ferrell, Odies C.
4
Kumar, V.
4
Kurtz, David L.
4
Levitt, Theodore
4
MacNeal, James U.
4
Ruzic, Dimitrije
4
Varadarajan, Rajan
4
Wilson, David T.
4
Workman, John P.
4
Aaker, David A.
3
Cannon, Joseph P.
3
Conley, Brian M.
3
Crittenden, Victoria Lynn
3
Day, George S.
3
Dholakia, Nikhilesh
3
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3
Ehrlich, Evelyn
3
Fanelli, Duke
3
Ferrell, Linda
3
Gaski, John F.
3
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3
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American Marketing Association
16
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5
NetLibrary, Inc
4
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3
USA / Department of Agriculture
3
Academy of Marketing
2
Academy of Marketing / Conference <48., 2015, Limerick, Shannon>
2
Academy of Marketing / Conference <49., 2016, Newcastle-upon-Tyne>
2
Chartered Institute of Marketing
2
Eurohandelsinstitut
2
IGI Global
2
J. L. Kellogg Graduate School of Management
2
USA / Economic Research Service
2
Academy for Health Services Marketing <Chicago, Ill.>
1
American Management Association / Marketing Division
1
American Management Association, Marketing Division
1
American Society for Public Administration
1
Apress L.P.
1
California Agricultural Experiment Station
1
City University
1
Communication Advertising and Marketing Education Foundation Ltd.
1
Conference on Marketing, Corporate Social Initiatives, and the Bottom Line <2001, Chapel Hill, NC>
1
Cornell University / Department of Agricultural, Resource and Managerial Economics
1
Fördergesellschaft Marketing an der Universität Augsburg
1
GATE Germany, Konsortium Internationales Hochschulmarketing
1
German American Conference on Industrial Marketing <1984, Mainz>
1
Harvard Graduate School of Business Administration
1
IMP Group
1
Institute of Cost and Management Accountants
1
Institute of Practitioners in Advertising <London>
1
International Association of Business Communicators
1
Iowa State University / Center for Agricultural and Rural Development
1
Market Research Society
1
Marketing Educators' Conference <1976, Memphis, Tenn.>
1
Marketing and Promotion Association
1
Michigan State University
1
National Bureau of Economic Research
1
National Council of Applied Economic Research
1
National Industrial Conference Board
1
National and Pacific Coast Bargaining Cooperative Conference <42, 1997, Portland, Or.>
1
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Journal of macromarketing : examining the interactions among markets, marketing, and society
17
Journal of marketing management : MM
16
Journal of business research : JBR
15
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
14
Political marketing in the United States
13
Journal of marketing
11
Journal of marketing education : JME
10
American journal of agricultural economics
8
Business horizons
8
Does marketing need reform? : fresh perspectives on the future
8
Journal of business-to-business marketing
8
Journal of the Academy of Marketing Science
8
Series / American Marketing Association
8
Industrial marketing management : the international journal for industrial and high-tech firms
7
Journal of business ethics : JOBE
7
Marketing intelligence & planning
7
After fifty : how the baby boom will redefine the mature market ; travel & leisure, fast food, apparel/retail, technology, health, financial services
6
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
6
Journal of business strategy
6
Journal of historical research in marketing
6
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
6
SpringerLink / Bücher
6
The journal of product innovation management : an international publication of the Product Development & Management Association
6
AMA educators' proceedings
5
Australasian marketing journal
5
History of marketing thought ; Volume 3
5
Journal of agricultural and resource economics : JARE ; the journal of the Western Agricultural Economics Association
5
Working paper / National Bureau of Economic Research, Inc.
5
AMS review : official publication of the Academy of Marketing Science
4
After sixty : marketing to baby boomers reaching their big transition years
4
EBSCOhost eBook Collection
4
Electronic markets : the international journal on networked business
4
Enterprise & society : the international journal of business history
4
Journal of financial services marketing : JFSM
4
Journal of food products marketing
4
Marketing theory
4
The journal of consumer marketing
4
Applied economics
3
Changing the course of marketing : alternative paradigms for widening marketing theory
3
European economy
3
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ECONIS (ZBW)
1,105
USB Cologne (EcoSocSci)
79
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1
Competition and marketing strategies in the pharmaceutical industry
Slatter, Stuart S.
;
Slatter, Stuart St. P.
-
1977
Persistent link: https://www.econbiz.de/10000001252
Saved in:
2
Principles of marketing
Kotler, Philip
;
Armstrong, Gary
-
1991
-
5. ed
Persistent link: https://www.econbiz.de/10000835995
Saved in:
3
Strategic marketing for nonprofit organizations
Kotler, Philip
;
Andreasen, Alan R.
-
1987
-
3. ed.
Persistent link: https://www.econbiz.de/10000738375
Saved in:
4
Marketing health behavior : principles, techniques, and applications
Frederiksen, Lee W.
(
ed.
)
-
1984
Persistent link: https://www.econbiz.de/10000739918
Saved in:
5
Seafood Marketing Councils Act : hearing before the National Ocean Policy Study of the Committee on Commerce, Science, and Transportation, United States Senate, 99th Congress, 2nd...
1986
Persistent link: https://www.econbiz.de/10000741582
Saved in:
6
Marketing strategies for community banks
Moran, Justin L.
-
1987
Persistent link: https://www.econbiz.de/10000741786
Saved in:
7
Marketing in the long run : proceedings of the 2nd Workshop on Historical Research on Marketing co-sponsored by Michigan State Univ. ..., held at the Kellogg Center for Lifelong Ed...
Hollander, Stanley C.
(
contributor
)
-
1985
Persistent link: https://www.econbiz.de/10000742317
Saved in:
8
Planning and budgeting retail marketing communications
Rowen, Joseph R.
-
1981
Persistent link: https://www.econbiz.de/10000742917
Saved in:
9
Market news
Barnard, Charles H.
(
contributor
); …
-
1989
Persistent link: https://www.econbiz.de/10000742941
Saved in:
10
Marketing public transit : a strategic approach
Lovelock, Christopher H.
(
contributor
)
-
1987
Persistent link: https://www.econbiz.de/10000743057
Saved in:
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