Similar Search Results

Magic numbers for consumer marketing : key measures to evaluate marketing success

Davis, John A.; Davis, John - 2005

Magic numbers for understanding a market -- Magic numbers for understanding your company -- Magic numbers for understanding customers -- Magic numbers for understanding marketing -- Supplement : using the magic numbers in a marketing plan

Persistent link: https://www.econbiz.de/10002835706

Understanding the antecedents to the adoption of CRM technology by small retailers

Peltier, James; Schibrowsky, John A.; Zhao, Yushan - In: International small business journal : researching … 27 (2009) 3, pp. 307-336

Persistent link: https://www.econbiz.de/10003856476

A hierarchical model of the internal relationship marketing approach to nurse satisfaction

Peltier, James; Schibrowsky, John A.; Nill, Alexander F. - In: European journal of marketing : EJM 47 (2013) 5/6, pp. 899-918

Persistent link: https://www.econbiz.de/10009763954

Developments in food marketing in the U.S.A.

Davis, John - 1984

Persistent link: https://www.econbiz.de/10003523534

Natural gas and Canada-United States relations

Davis, John - 1959

Persistent link: https://www.econbiz.de/10002072477

Oil and Canada-United States relations

Davis, John - 1959

Persistent link: https://www.econbiz.de/10002072481

[Rezension von: Keynes, knowledge and uncertainty, ed. by Sheila Dow ..]

Davis, John U. - In: Eastern economic journal 22 (1996) 3, pp. 371-373

Persistent link: https://www.econbiz.de/10001348361

Integrated marketing communications : practice leads theory

Kitchen, Philip J.; Kim, Ilchul; Schultz, Don E. - In: Journal of advertising research 48 (2008) 4, pp. 531-546

Persistent link: https://www.econbiz.de/10003797968

Special issue: Integrated marketing communications

Schultz, Don E. (contributor) - 2009

Persistent link: https://www.econbiz.de/10003881167

How US consumers view in-store promotions

Schultz, Don E.; Block, Martin P. - In: Journal of business research : JBR 64 (2011) 1, pp. 51-54

Persistent link: https://www.econbiz.de/10008806346