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Brand constellations : reflect...
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Journal of marketing channels : ... distribution systems, strategy, and management
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A study of perceived innovation characteristics across cultures and stages of diffusion
Flight, Richard L.
;
Allaway, Arthur W.
;
Kim, Wan-min
; …
- In:
Journal of marketing theory and practice
19
(
2011
)
1
,
pp. 109-125
Persistent link: https://www.econbiz.de/10008900885
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2
Franchising during times of economic recession : a longitudinal analysis of automotive service franchises
Grünhagen, Marko
;
Flight, Richard L.
;
Boggs, David J.
- In:
Journal of marketing channels : ... distribution …
18
(
2011
)
1
,
pp. 57-77
Persistent link: https://www.econbiz.de/10008901045
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