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Measuring the performance of convention and visitors bureaus
Tyrrell, Timothy J.; Johnston, Robert J. - In: Accounting for social value, (pp. 167-186). 2013
Persistent link: https://www.econbiz.de/10009721420
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Successful start-up of a special event : laying the groundwork with market research and brand development
Olberding, Douglas; Jisha, Jay - In: Social enterprise and special events : market-based …, (pp. 19-34). 2017
Persistent link: https://www.econbiz.de/10011567638
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Social enterprise and special events : market-based approaches to mission-driven gatherings
Olberding, Julie Cencula (ed.) - 2017 - First published 2017
event : laying the groundwork with market research and brand development / Douglas Olberding and Jay Jisha -- Implementation … and Patrick Frambes -- Managing and motivating event volunteers / Liz Engelhardt and Julie Cencula Olberding … evaluation -- Assessing the economic impact of a special event : a reasonable approach for developing a credible estimate …
Persistent link: https://www.econbiz.de/10011523559
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Birding festivals, sustainability, and ecotourism : an ambiguos relationship
Lawton, Laura J. - In: Journal of travel research : a quarterly publication of … 48 (2009/10) 2, pp. 259-267
Persistent link: https://www.econbiz.de/10003917967
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Revenue management in the golf industry : focus on throughput and consumer benefits
Licata, Jane W.; Tiger, Andrew W. - In: Journal of hospitality marketing & management 19 (2010) 5, pp. 480-502
Persistent link: https://www.econbiz.de/10003990753
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Supply responses to digital distribution : recorded music and live performances
Mortimer, Julie Holland; Nosko, Chris; Sorensen, Alan T. - 2010
Persistent link: https://www.econbiz.de/10008702055
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Supply responses to digital distribution : recorded music and live performances
Mortimer, Julie Holland; Nosko, Chris; Sorensen, Alan T. - 2010
"Changes in technologies for reproducing and redistributing digital goods (e.g., music, movies, software, books) have dramatically affected profitability of these goods, and raised concerns for future development of socially valuable digital products. However, broader illegitimate distribution...
Persistent link: https://www.econbiz.de/10008738354
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An examination of food tourist's behavior : using the modified theory of reasoned action
Kim, Young Hoon; Kim, Mincheol; Goh, Ben K. - In: Tourism management : research, policies, practice 32 (2011) 5, pp. 1159-1165
Persistent link: https://www.econbiz.de/10009161064
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The role of purchase decision involvement in a special event
Bojanic, David C.; Warnick, Rodney B. - In: Journal of travel research : a quarterly publication of … 51 (2012) 3, pp. 357-366
Persistent link: https://www.econbiz.de/10009547182
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The impact of food safety events on the value of food-related firms : an event study approach
Seo, Soobin; Jang, Soocheong; Miao, Li; Almanza, Barbara; … - In: International journal of hospitality management 33 (2013), pp. 153-165
Persistent link: https://www.econbiz.de/10009746459