Narrow search
Showing 1 - 10 of 1,731
Cover Image
The successful marketing plan : how to create dynamic, results oriented marketing
Hiebing, Roman G.; Cooper, Scott W.; Wehrenberg, Steven J. - 2012 - Fully rev. and expanded 4. ed
Persistent link: https://www.econbiz.de/10009377750
Cover Image
Analysis for marketing planning
Lehmann, Donald R.; Winer, Russell S. - 2002 - 5. ed.
Persistent link: https://www.econbiz.de/10001554846
Cover Image
Marketing to an aging population : selected readings
Schewe, Charles D. (contributor);  … - 1990 - 2. ed
Persistent link: https://www.econbiz.de/10000837247
Cover Image
Dangers in using market-level data for determining promotion effects
Wittink, Dick R. - 1993
Persistent link: https://www.econbiz.de/10000876065
Cover Image
Segmentation and positioning for strategic marketing decisions
Myers, James H. - 1996
Persistent link: https://www.econbiz.de/10000584302
Cover Image
Nachfrageorientierte Produktgestaltung : ein Ansatz auf Basis der "means-end"-Theorie
Herrmann, Andreas - 1996
Persistent link: https://www.econbiz.de/10000610473
Cover Image
Marketing : an analytical perspective
Mudie, Peter - 1997
Persistent link: https://www.econbiz.de/10000613862
Cover Image
Effective marketing communications : a skills and activity-based approach
Anderson, Alan H.; Kleiner, David - 1995
Persistent link: https://www.econbiz.de/10000507702
Cover Image
Green marketing : [challenges and opportunities for the new marketing age]
Ottman, Jacquelyn A. - 1994 - 1994 printing
Persistent link: https://www.econbiz.de/10000508554
Cover Image
Marketing research : an applied orientation
Malhotra, Naresh K. - 1993
Persistent link: https://www.econbiz.de/10000326100