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Integration von Marketing und...
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United States
Marketing
31,492
Kooperation
6,189
Cooperation
5,820
Theorie
3,912
Theory
3,837
Marketingmanagement
3,682
Marketing management
3,459
Deutschland
3,210
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2,665
marketing
2,604
cooperation
2,480
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2,438
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1,930
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1,900
Konsumentenverhalten
1,801
USA
1,579
Management
1,449
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1,421
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1,327
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1,131
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1,126
Beziehungsmarketing
1,106
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1,068
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1,048
Game theory
1,019
Marktforschung
1,006
Unternehmenskooperation
923
Unternehmen
864
Werbung
864
Economics
861
Marketingtheorie
837
Marketing theory
830
Brand management
806
Markenführung
797
Inter-firm cooperation
790
Agricultural and Food Policy
736
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735
Public goods
730
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728
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Kotler, Philip
18
Gagliarducci, Stefano
7
Hartley, Robert F.
7
Layton, Roger A.
6
Malshe, Avinash
6
Perreault, William D.
6
Keller, Kevin Lane
5
Lakdawalla, Darius
5
McCarthy, Edmund Jerome
5
Zaltman, Gerald
5
Armstrong, Gary
4
Bachmann, Ruediger
4
Boone, Louis E.
4
Calantone, Roger J.
4
Cosgrove, Kenneth M.
4
Ehrlich, Gabriel
4
Homburg, Christian
4
Kumar, V.
4
Kurtz, David L.
4
Paserman, Marco Daniele
4
Ruzic, Dimitrije
4
Varadarajan, Rajan
4
Workman, John P.
4
Aaker, David A.
3
Baker, Michael John
3
Bearden, William O.
3
Boyd, Harper W.
3
Cannon, Joseph P.
3
Conley, Brian M.
3
Crittenden, Victoria Lynn
3
Dholakia, Nikhilesh
3
Duncan, Delbert J.
3
Engelen, Andreas
3
Ferrell, Linda
3
Ferrell, Odies C.
3
Gaski, John F.
3
Hanssens, Dominique M.
3
Hult, G. Tomas M.
3
Hutt, Michael D.
3
Ingram, Thomas N.
3
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American Marketing Association
16
American Management Association
4
NetLibrary, Inc
4
Europäische Kommission / Generaldirektion Wirtschaft und Finanzen
3
USA / Department of Agriculture
3
Academy of Marketing
2
Academy of Marketing / Conference <48., 2015, Limerick, Shannon>
2
Academy of Marketing / Conference <49., 2016, Newcastle-upon-Tyne>
2
Chartered Institute of Marketing
2
IGI Global
2
J. L. Kellogg Graduate School of Management
2
National Bureau of Economic Research
2
USA / Economic Research Service
2
Academy for Health Services Marketing <Chicago, Ill.>
1
American Bar Association / Section of Antitrust Law
1
American Management Association / Marketing Division
1
American Management Association / Packaging Division
1
American Management Association, Marketing Division
1
American Society for Public Administration
1
Apress L.P.
1
Canada / Restrictive Trade Practices Commission
1
Center for Studies in Higher Education, UC Berkeley
1
Chartered Institute of Transport
1
Communication Advertising and Marketing Education Foundation Ltd.
1
Conference on Marketing, Corporate Social Initiatives, and the Bottom Line <2001, Chapel Hill, NC>
1
Cornell University / Department of Agricultural, Resource and Managerial Economics
1
Department of Agricultural and Resource Economics, University of California-Davis
1
Edward Elgar Publishing
1
Eurohandelsinstitut
1
Fördergesellschaft Marketing an der Universität Augsburg
1
GATE Germany, Konsortium Internationales Hochschulmarketing
1
Harvard Graduate School of Business Administration
1
IMP Group
1
Institute of Cost and Management Accountants
1
Institute of Practitioners in Advertising <London>
1
Iowa State University / Center for Agricultural and Rural Development
1
Kanada / Policy Research Initiative
1
Market Research Society
1
Marketing Educators' Conference <1976, Memphis, Tenn.>
1
Marketing and Promotion Association
1
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Published in...
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Journal of macromarketing : examining the interactions among markets, marketing, and society
17
Journal of marketing management : MM
17
Journal of business research : JBR
16
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
14
Industrial marketing management : the international journal for industrial and high-tech firms
13
Political marketing in the United States
13
Journal of marketing
11
Journal of marketing education : JME
11
Working paper / National Bureau of Economic Research, Inc.
11
American journal of agricultural economics
9
Does marketing need reform? : fresh perspectives on the future
8
Journal of business ethics : JOBE
8
Journal of business-to-business marketing
8
Journal of the Academy of Marketing Science
8
Series / American Marketing Association
8
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
7
Journal of historical research in marketing
7
Management science : journal of the Institute for Operations Research and the Management Sciences
7
Marketing intelligence & planning
7
The journal of personal selling & sales management : JPSSM
7
After fifty : how the baby boom will redefine the mature market ; travel & leisure, fast food, apparel/retail, technology, health, financial services
6
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
6
SpringerLink / Bücher
6
The journal of product innovation management : an international publication of the Product Development & Management Association
6
AMA educators' proceedings
5
Australasian marketing journal
5
Enterprise & society : the international journal of business history
5
Harvard business review : HBR
5
History of marketing thought ; Volume 3
5
Journal of agricultural and resource economics : JARE ; the journal of the Western Agricultural Economics Association
5
The marketing review
5
AMS review : official publication of the Academy of Marketing Science
4
Academy of Management journal : AMJ
4
Administrative science quarterly : ASQ ; dedicated to advancing the understanding of administration through empirical investigation and theoretical analysis
4
After sixty : marketing to baby boomers reaching their big transition years
4
Business horizons
4
EBSCOhost eBook Collection
4
Electronic markets : the international journal on networked business
4
Journal of business strategy
4
Journal of financial services marketing : JFSM
4
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Source
All
ECONIS (ZBW)
1,334
USB Cologne (EcoSocSci)
41
RePEc
13
BASE
1
Showing
1
-
10
of
1,389
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articles prioritized
date (newest first)
date (oldest first)
1
Sales Engineering : The
marketing
of technological products
Chorafas, D. N.
-
1967
Persistent link: https://www.econbiz.de/10000595929
Saved in:
2
Salesmen in
marketing
strategy
Lyon, Leverett Samuel
-
1978
Persistent link: https://www.econbiz.de/10000340087
Saved in:
3
IBM - Einblicke in die erfolgreichste
Marketing
-Organisation der Welt
Rogers, Buck
-
1986
Persistent link: https://www.econbiz.de/10000086276
Saved in:
4
Marketing
-sales interface configurations in B2B firms
Biemans, Wim G.
;
Brenčič, Maja Makovec
;
Malshe, Avinash
- In:
Industrial marketing management : the international …
39
(
2010
)
2
,
pp. 183-194
Persistent link: https://www.econbiz.de/10003956044
Saved in:
5
The distribution trap : keeping your innovations from becoming commodities
Thomas, Andrew R.
;
Wilkinson, Timothy J.
-
2010
Persistent link: https://www.econbiz.de/10003874843
Saved in:
6
The convergence of interactive
marketing
and personal selling and sales management
Cummins, Shannon
(
ed.
);
Peltier, James
(
ed.
); …
-
2016
Persistent link: https://www.econbiz.de/10011555463
Saved in:
7
Scientific distribution : a practical guide to the distribution process and to modern methods of
marketing
and selling
Simmat, R.
-
1940
Persistent link: https://www.econbiz.de/10002806229
Saved in:
8
Marketing
organization : a holistic framework of dimensions and determinants
Workman, John P.
;
Homburg, Christian
;
Gruner, Kjell E.
-
1997
Persistent link: https://www.econbiz.de/10001439252
Saved in:
9
Marketing
mistakes and successes
Hartley, Robert F.
-
2009
-
11. ed.
Persistent link: https://www.econbiz.de/10003752238
Saved in:
10
The IBM way : insights into the world's most successfull
marketing
organization
Rodgers, Buck
-
1986
-
1. ed.
Persistent link: https://www.econbiz.de/10013467987
Saved in:
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