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United States
Aufsatzsammlung
44,167
Unternehmen
35,584
Marketing
31,465
Deutschland
14,225
Theorie
9,522
Theory
9,135
Enterprise
9,114
Germany
8,968
Organisation
8,403
USA
6,649
Management
6,191
Marketingmanagement
5,132
Marketing management
4,546
Strategisches Management
4,118
Consumer behaviour
3,516
Verkauf
3,506
Konsumentenverhalten
3,399
Selling
3,004
Relationship marketing
2,647
Beziehungsmarketing
2,642
Strategie
2,625
marketing
2,602
Electronic Commerce
2,542
Innovation
2,452
Organization
2,372
Geschichte
2,162
Welt
2,043
Kommunikation
2,010
World
2,002
Marktforschung
1,949
Verbraucherverhalten
1,909
Erfolgsfaktor
1,894
Großbritannien
1,876
Kongress
1,845
Werbung
1,830
Strategic management
1,829
Brand management
1,809
Markenführung
1,802
Markenpolitik
1,796
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384
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267
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2,274
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1,083
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34
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1
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Article in journal
874
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280
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213
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212
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171
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170
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150
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139
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135
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81
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73
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73
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67
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67
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50
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50
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43
Ratgeber
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26
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26
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23
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19
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Kotler, Philip
20
Haltiwanger, John C.
13
Stulz, René M.
12
Miranda, Javier
10
Hartley, Robert F.
8
Hyatt, Henry R.
8
Jarmin, Ronald S.
8
Pekkala Kerr, Sari
8
Akcigit, Ufuk
7
Barth, Erling
7
Freeman, Richard B.
7
Tadajewski, Mark
7
Bertrand, Marianne
6
Gaughan, Patrick A.
6
Jensen, J. Bradford
6
Jones, D. G. Brian
6
Lackner, Mario
6
Layton, Roger A.
6
Lettau, Martin
6
Ludvigson, Sydney C.
6
Ma, Sai
6
Malshe, Avinash
6
Perreault, William D.
6
Redding, Stephen
6
Stracke, Rudi
6
Sunde, Uwe
6
Winter-Ebmer, Rudolf
6
Aaker, David A.
5
Adam, Klaus
5
Azoulay, Pierre
5
Bernard, Andrew B.
5
Campbell, John Y.
5
Chandler, David
5
Day, George S.
5
Greenwood, Jeremy
5
Keller, Kevin Lane
5
Kerr, William R.
5
Kumar, V.
5
Lakdawalla, Darius
5
Libecap, Gary D.
5
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National Bureau of Economic Research
34
American Marketing Association
18
Edward Elgar Publishing
8
NetLibrary, Inc
8
IGI Global
6
American Management Association
5
FinanzBuch Verlag
5
Springer Fachmedien Wiesbaden
5
Brookings Institution
4
Europäische Kommission / Generaldirektion Wirtschaft und Finanzen
3
Russell Sage Foundation
3
USA / Department of Agriculture
3
Academy of Marketing
2
Academy of Marketing / Conference <48., 2015, Limerick, Shannon>
2
Academy of Marketing / Conference <49., 2016, Newcastle-upon-Tyne>
2
American Academy of Arts and Sciences
2
American Enterprise Institute for Public Policy Research
2
Chartered Institute of Marketing
2
Friedrich-Schiller-Universität Jena
2
Independent Institute
2
Institut für Weltwirtschaft
2
J. L. Kellogg Graduate School of Management
2
Jerome Levy Economics Institute
2
National Academy of Engineering
2
National Industrial Conference Board
2
Nihon-Rōdō-Kenkyū-Kikō <Tokio>
2
USA / Congress / Senate / Committee on Labor and Human Resources
2
USA / Economic Research Service
2
Verlag Dr. Kovač
2
W. E. Upjohn Institute for Employment Research <Kalamazoo, Mich.>
2
Wharton School / Pension Research Council
2
Academy for Health Services Marketing <Chicago, Ill.>
1
American Management Association / Marketing Division
1
American Management Association, Marketing Division
1
American Society for Public Administration
1
American Water Works Association / Research Foundation
1
Apress L.P.
1
Art Directors Club <New York, N.Y.>
1
Arthur D. Little International Inc. <Wiesbaden>
1
Association for Public Policy Analysis and Management
1
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Working paper / National Bureau of Economic Research, Inc.
107
SpringerLink / Bücher
37
Discussion paper / Centre for Economic Policy Research
33
NBER working paper series
24
Journal of macromarketing : examining the interactions among markets, marketing, and society
17
Journal of marketing management : MM
17
Journal of business research : JBR
16
The journal of personal selling & sales management : JPSSM
16
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
15
The review of financial studies
15
Journal of business ethics : JOBE
13
Political marketing in the United States
13
Europäische Hochschulschriften / 5
12
Industrial marketing management : the international journal for industrial and high-tech firms
12
Journal of marketing education : JME
12
Gabler Edition Wissenschaft
11
Journal of marketing
11
The journal of finance : the journal of the American Finance Association
10
Working papers / Harvard Business School, Division of Research
10
CESifo working papers
9
Journal of the Academy of Marketing Science
9
American journal of agricultural economics
8
Does marketing need reform? : fresh perspectives on the future
8
EBSCOhost eBook Collection
8
Journal of business-to-business marketing
8
Journal of historical research in marketing
8
Management science : journal of the Institute for Operations Research and the Management Sciences
8
Series / American Marketing Association
8
The journal of law & economics
8
A National Bureau of Economic Research conference report
7
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
7
Marketing intelligence & planning
7
Springer eBook Collection / Business and Management
7
The American economic review
7
The journal of product innovation management : an international publication of the Product Development & Management Association
7
The journal of real estate finance and economics
7
After fifty : how the baby boom will redefine the mature market ; travel & leisure, fast food, apparel/retail, technology, health, financial services
6
Australasian marketing journal
6
Business horizons
6
Edward Elgar E-Book Archive
6
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Source
All
ECONIS (ZBW)
3,052
USB Cologne (EcoSocSci)
332
RePEc
7
BASE
1
Showing
1
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date (oldest first)
1
Sales Management : operations, administration,
marketing
Johnson, Herbert W.
-
1976
Persistent link: https://www.econbiz.de/10001395579
Saved in:
2
Spinning the bottle : case studies in wine puplic relations
Posert, Harvey
(
contributor
)
-
2004
Persistent link: https://www.econbiz.de/10004800722
Saved in:
3
Interorganisationale Netzwerke : Nutzung Sozialen Kapitals für Markteintrittsstrategien
Kröll, Anna-Martina
-
2003
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001788019
Saved in:
4
Marketing
to an aging population : selected readings
Schewe, Charles D.
(
contributor
); …
-
1990
-
2. ed
Persistent link: https://www.econbiz.de/10000837247
Saved in:
5
Advertising organizations and publications : a resource guide
Jones, John Philip
(
contributor
)
-
2000
Persistent link: https://www.econbiz.de/10004603590
Saved in:
6
Strategic
marketing
for nonprofit organizations
Kotler, Philip
;
Andreasen, Alan R.
-
1987
-
3. ed.
Persistent link: https://www.econbiz.de/10000738375
Saved in:
7
Marketing
im Zeitalter der "Compunications" : neue Chancen durch Computer u. Telekommunikation
Buzzell, Robert Dow
(
ed.
)
-
1988
Persistent link: https://www.econbiz.de/10000735521
Saved in:
8
Segmentation and positioning for strategic
marketing
decisions
Myers, James H.
-
1996
Persistent link: https://www.econbiz.de/10000584302
Saved in:
9
Comparative management and
marketing
: text and readings
Boddewyn, J.
-
1969
Persistent link: https://www.econbiz.de/10000415813
Saved in:
10
Marketing
: an analytical perspective
Mudie, Peter
-
1997
Persistent link: https://www.econbiz.de/10000613862
Saved in:
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