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How to become an employer of choice : transforming employer brand associations into employer first-choice brands
Rampl, Linn Viktoria - In: Journal of marketing management : MM 30 (2014) 13/14, pp. 1486-1504
Persistent link: https://www.econbiz.de/10010433908
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Internal branding as a tool to ensure the employees' brand promise delivery
Khanyapuss Punjaisri; Wilson, Alan M. - In: Marketing and management sciences : proceedings of the …, (pp. 326-329). 2010
Persistent link: https://www.econbiz.de/10003950965
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What is the future of employer branding through social media? : results of the Delphi Study into the perceptions of HR professionals and academics
Bondarouk, Tanya; Ruël, Huub; Axinia, Elena; Arama, Roxana - In: Social media in human resources management, (pp. 23-57). 2013
Persistent link: https://www.econbiz.de/10010222939
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Internal brand management : introduction to the special issue and directions for future research
Piehler, Rico; Grace, Debra; Burmann, Christoph - In: The journal of brand management : an international journal 25 (2018) 3, pp. 197-201
Persistent link: https://www.econbiz.de/10011884912
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Talent selection and onboarding tool kit : how to find, hire, and develop the best of the best
Lamont, Erika; Bruce, Anne - 2014 - 1. Edition
Persistent link: https://www.econbiz.de/10010401443
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Employer attractiveness : a study into the link between demographics of jobseekers and reasons for applying for a position
Chandler, Nick - In: Journal of HRM - human resource management 22 (2019) 1, pp. 30-45
Persistent link: https://www.econbiz.de/10012215078
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Initial attraction to organizations : the influence of trait inferences
Slaughter, Jerel E.; Greguras, Gary J. - In: International journal of selection and assessment 17 (2009) 1, pp. 1-18
Persistent link: https://www.econbiz.de/10003823255
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Compensation as a signal of organizational culture : the effects of advertising individual or collective incentives
Kuhn, Kristine M. - In: The international journal of human resource management 20 (2009) 7, pp. 1634-1648
Persistent link: https://www.econbiz.de/10003883858
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Effects of pro-environmental recruiting messages : the role of organizational reputation
Behrend, Tara S.; Baker, Becca A.; Thompson, Lori Foster - In: Journal of business and psychology 24 (2009) 3, pp. 341-350
Persistent link: https://www.econbiz.de/10003914385