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United States
Electronic Commerce
47
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46
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41
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39
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30
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30
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Srinivasan, Raji
7
Varadarajan, Rajan
5
Chandy, Rajesh K.
2
Lilien, Gary L.
2
Pavlou, Paul A.
2
Prabhu, Jaideep C.
2
Umashankar, Nita
2
Yadav, Manjit S.
2
Atasoy, Hilal
1
Banker, Rajiv D.
1
Chari, Simos
1
Cooper, Arnold C.
1
Feng, Hui
1
Giannetti, Verdiana
1
Hindman, Dustin
1
Hong, Yili
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Jaworski, Bernard J.
1
Kohli, Ajay Kumar
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Morgan, Neil A.
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Pingitore, Gina M.
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Shankar, Venkatesh
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AMS review : official publication of the Academy of Marketing Science
2
Information systems research : ISR
2
Journal of marketing
2
Journal of the Academy of Marketing Science
2
MSI reports : working paper series
2
Handbook of research on customer equity in marketing
1
Journal of macromarketing
1
Journal of marketing theory and practice
1
Journal of service research : JSR
1
Paper / Institute for Research in the Behavioral, Economic, and Management Sciences, Krannert Graduate School of Management, Purdue University
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The journal of product innovation management : an international publication of the Product Development & Management Association
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ECONIS (ZBW)
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1
Theoretical underpinnings of research in strategic marketing : a commentary
Varadarajan, Rajan
- In:
Journal of the Academy of Marketing Science
47
(
2019
)
1
,
pp. 30-36
Persistent link: https://www.econbiz.de/10011996666
Saved in:
2
Customer equity management : opportunities and threats from new technologies
Srinivasan, Raji
- In:
Handbook of research on customer equity in marketing
,
(pp. 382-398)
.
2015
Persistent link: https://www.econbiz.de/10010483418
Saved in:
3
Strategic marketing, marketing strategy and market strategy
Varadarajan, Rajan
- In:
AMS review : official publication of the Academy of …
5
(
2015
)
3/4
,
pp. 78-90
Persistent link: https://www.econbiz.de/10011429267
Saved in:
4
Recollections: Dr. Robert F. Lusch
Varadarajan, Rajan
- In:
Journal of macromarketing
40
(
2020
)
3
,
pp. 319
Persistent link: https://www.econbiz.de/10012264015
Saved in:
5
Research on market orientation : some lessons shared and issues discussed in a doctoral seminar
Varadarajan, Rajan
- In:
AMS review : official publication of the Academy of …
7
(
2017
)
1/2
,
pp. 26-35
Persistent link: https://www.econbiz.de/10011741532
Saved in:
6
Managing the future : CEO attention and innovation outcomes
Yadav, Manjit S.
;
Prabhu, Jaideep C.
;
Chandy, Rajesh K.
- In:
MSI reports : working paper series
(
2007
)
2
,
pp. 99-125
Persistent link: https://www.econbiz.de/10003605725
Saved in:
7
Managing the future : CEO attention and innovation outcomes
Yadav, Manjit S.
;
Prabhu, Jaideep C.
;
Chandy, Rajesh K.
- In:
Journal of marketing
71
(
2007
)
4
,
pp. 84-101
Persistent link: https://www.econbiz.de/10003564889
Saved in:
8
Performance determinants for male and female entrepreneurs
Srinivasan, Raji
;
Woo, Carolyn Y.
;
Cooper, Arnold C.
-
1994
Persistent link: https://www.econbiz.de/10000890716
Saved in:
9
Should firms spend more on research and development and advertising during recessions?
Srinivasan, Raji
;
Lilien, Gary L.
;
Sridhar, Shrihari
- In:
Journal of marketing
75
(
2011
)
3
,
pp. 49-65
Persistent link: https://www.econbiz.de/10009160719
Saved in:
10
Developing customer service innovations for service employees : the effects of NSD characteristics on internal innovation magnitude
Umashankar, Nita
;
Srinivasan, Raji
;
Hindman, Dustin
- In:
Journal of service research : JSR
14
(
2011
)
2
,
pp. 164-179
Persistent link: https://www.econbiz.de/10009266745
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