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Verkaufen an Top-Entscheider :...
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United States
Verkauf
3,463
Selling
2,864
Zielgruppe
2,844
Target group
2,446
Konsumentenverhalten
1,021
Consumer behaviour
1,016
Salespeople
868
Verkaufspersonal
868
Marketing
766
Deutschland
742
Marketingmanagement
677
Marketing management
655
Germany
653
Beziehungsmarketing
593
Relationship marketing
588
Theorie
560
Theory
550
USA
499
Werbung
400
Werbewirkung
391
Advertising effects
388
Advertising
377
Online-Marketing
344
Internet marketing
338
B-to-B-Marketing
296
Business-to-business marketing
296
Children
261
Kinder
261
Marktsegmentierung
260
Elderly people
256
Ältere Menschen
256
Market segmentation
241
Erfolgsfaktor
234
Sales
233
Success factor
210
Vertrieb
209
Absatz
200
Lieferantenmanagement
192
Supplier relationship management
192
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19
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Sammelwerk
17
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9
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9
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9
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9
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7
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3
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English
460
German
9
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Bakir, Aysen
5
Coffey, Amy Jo
4
Albers, Sönke
3
An, Soontae
3
Barber, Nelson
3
Carpenter, Jason M.
3
Futrell, Charles M.
3
Gronbach, Kenneth W.
3
Hayunga, Darren K.
3
Lee, Nick
3
Malshe, Avinash
3
Sharma, Arun
3
Amine, Lyn S.
2
Appiah, Osei
2
Arndt, Aaron
2
Arslan, Yavuz
2
Asquith, Paul
2
Baack, Daniel W.
2
Baack, Donald
2
Bailey, Earl L.
2
Bauer, Hans H.
2
Benefield, Justin D.
2
Brennan, David J.
2
Bush, Alan J.
2
Campbell, John Y.
2
Carlotti, Steve
2
Chaston, Ian
2
Dodd, Tim
2
Edelman, Michelle
2
Evans, Kenneth R.
2
Fairchild, Gregory
2
Frölich, Markus
2
Giglio, Stefano
2
Gofman, Alex
2
Harris, Leslie H.
2
Hughes, Douglas E.
2
Jin, Hyun Seung
2
Johnson, Jeff S.
2
Kanik, Birol
2
Lechner, Michael
2
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American Marketing Association
2
American Management Association
1
Econometrisch Instituut <Rotterdam>
1
Institute of Marketing. Industrial Market Research, Ltd.
1
National Industrial Conference Board
1
NetLibrary, Inc
1
OECD / Directorate for Science, Technology and Industry
1
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
1
Springer Fachmedien Wiesbaden
1
Technische Universität Dresden
1
United States / Congress / Senate / Committee on Interstate and Foreign Commerce
1
United States / Small Business Administration
1
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Journal of advertising research
20
The journal of personal selling & sales management : JPSSM
16
Journal of advertising : official publication of the American Academy of Advertising
15
After fifty : how the baby boom will redefine the mature market ; travel & leisure, fast food, apparel/retail, technology, health, financial services
8
Health marketing quarterly
8
The journal of real estate finance and economics
6
Working paper / National Bureau of Economic Research, Inc.
6
Journal of fashion marketing and management
5
Journal of hospitality marketing & management
5
The journal of consumer marketing
5
The silver market phenomenon : business opportunities in an era of demographic change
5
Harvard business review : HBR
4
Industrial marketing management : the international journal for industrial and high-tech firms
4
Innovation and marketing in the pharmaceutical industry : emerging practices, research, and policies
4
JMM : the international journal on media management
4
Journal of historical research in marketing
4
Journal of retailing and consumer services
4
Psychology & marketing
4
The advertising and consumer culture reader
4
The silver market phenomenon : marketing and innovation in the aging society
4
A - N
3
Harvard-Business-Manager : das Wissen der Besten
3
International journal of retail & distribution management
3
Journal of business research : JBR
3
Journal of financial services marketing : JFSM
3
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
3
Sport marketing quarterly : preferred journal of the Sport Marketing Association
3
The journal of brand management : an international journal
3
Vision : the journal of business perspective
3
Young consumers : insight and ideas for responsible marketers
3
After sixty : marketing to baby boomers reaching their big transition years
2
Business horizons
2
Commercial lending review
2
Contemporary economic policy : a journal of Western Economic Association International
2
Developments in marketing science
2
Global journal of business research : GJBR
2
International journal of electronic marketing and retailing : IJEMR
2
International journal of nonprofit and voluntary sector marketing
2
International journal of sport management and marketing : IJSMM
2
Journal of business ethics : JOBE
2
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ECONIS (ZBW)
466
USB Cologne (EcoSocSci)
3
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1
The outsiders : Jews and corporate America
Korman, Abraham K.
-
1988
Persistent link: https://www.econbiz.de/10000756756
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2
Leistung aus Leidenschaft : über Management und Führung
Peters, Thomas J.
-
1993
-
1. Aufl
Persistent link: https://www.econbiz.de/10000863797
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3
Founding experience in established corporations : consequences of prior entrepreneurial experience at upper echelon positions
Terbeck, Hendrik
-
2020
Persistent link: https://www.econbiz.de/10012583681
Saved in:
4
The top management team as a source of entrepreneurial orientation in large firms
Sprinkmeyer, Christian
-
2018
Persistent link: https://www.econbiz.de/10011990785
Saved in:
5
Windowed distribution strategies for substitutive television content : an audience-centric typology
Shay, Ronen
- In:
JMM : the international journal on media management
17
(
2015
)
3
,
pp. 175-193
Persistent link: https://www.econbiz.de/10011432584
Saved in:
6
Perceived quality of Asian brands by US consumers : case of cosmetic brand using age as a moderator
Southworth, Sarah
;
Kim, Minjeong
- In:
International marketing in the fast changing world
,
(pp. 235-253)
.
2015
Persistent link: https://www.econbiz.de/10011416191
Saved in:
7
The SHARP conceptual framework for young African-American adults ... what is cool?
Sharperson, Carl
;
Leseane, Reginald
- In:
International business realisms : globalizing locally …
,
(pp. 42-54)
.
2013
Persistent link: https://www.econbiz.de/10011418001
Saved in:
8
The role of attachment style in shaping consumer preferences for products shown in advertisements that depict consensus claims
David, Meredith E.
- In:
Journal of advertising : official publication of the …
45
(
2016
)
2
,
pp. 227-243
Persistent link: https://www.econbiz.de/10011486889
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9
African American consumers' evaluations of ethnically primed advertisements
Zúñiga, Miguel A.
- In:
Journal of advertising : official publication of the …
45
(
2016
)
1
,
pp. 94-101
Persistent link: https://www.econbiz.de/10011453879
Saved in:
10
Jack and Jill be nimble : a historical analysis of an "adless" children’s magazine
Holiday, Steven
- In:
Journal of advertising : official publication of the …
47
(
2018
)
4
,
pp. 412-428
Persistent link: https://www.econbiz.de/10012004092
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