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United States
Consumer behaviour
83,890
Konsumentenverhalten
81,441
Electronic Commerce
23,518
E-commerce
21,142
Brand management
17,822
Markenführung
17,409
Theorie
12,246
Theory
12,074
Online-Handel
11,520
Online retailing
11,474
Relationship marketing
11,357
Beziehungsmarketing
11,320
Brand image
11,264
Markenimage
11,152
Deutschland
7,828
Social Web
7,568
Social web
7,561
Germany
7,282
Online-Marketing
7,121
USA
7,117
Internet marketing
7,019
Mobilkommunikation
7,011
Mobile communications
6,971
Customer satisfaction
6,742
Internet
6,645
Kundenzufriedenheit
6,556
Markenartikel
6,541
Brand
6,507
Einzelhandel
5,487
Retail trade
5,382
Service quality
5,358
Dienstleistungsqualität
5,296
Innovation adoption
4,748
Innovationsakzeptanz
4,696
Werbewirkung
4,302
Advertising effects
4,247
Marketingmanagement
4,076
Marketing management
4,059
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Einav, Liran
21
Lusk, Jayson L.
20
Stavins, Joanna
15
Cavallo, Alberto
13
Jang, Soocheong
13
McFadden, Daniel
13
Schuh, Scott
13
Agarwal, Sumit
12
Dinlersoz, Emin Murat
12
Goldsmith, Ronald E.
12
Han, Heesup
12
Tonsor, Glynn T.
12
Winter, Joachim
12
Dubé, Jean-Pierre
11
Duso, Tomaso
11
Goolsbee, Austan
11
Handel, Benjamin R.
11
Heiss, Florian
11
Hortaçsu, Ali
11
Lennon, Sharron J.
11
Nayga, Rodolfo M.
11
Smith, Alan D.
11
Waldfogel, Joel
11
Zolas, Nikolas
11
Allcott, Hunt
10
Bronnenberg, Bart J.
10
Cawley, John H.
10
Dong, Diansheng
10
Gorodnichenko, Yuriy
10
Kaiser, Harry M.
10
Kaplan, Greg
10
Kolstad, Jonathan
10
Laibson, David I.
10
Levin, Jonathan
10
Roe, Brian
10
Baghestani, Hamid
9
Barber, Nelson
9
Brynjolfsson, Erik
9
Choi, James J.
9
Chomsisengphet, Souphala
9
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National Bureau of Economic Research
80
IGI Global
54
American Marketing Association
8
Friedrich-Schiller-Universität Jena
5
USA / Bureau of Foreign and Domestic Commerce
4
Books on Demand GmbH <Norderstedt>
3
Empirica, Gesellschaft für Kommunikations- und Technologieforschung <Bonn>
3
Federal Reserve Bank of New York
3
Information Resources Management Association
3
USA / General Accounting Office
3
USA / Subcommittee on Commercial and Administrative Law
3
Universität Mannheim
3
Europäische Kommission / Generaldirektion Kommunikationsnetze, Inhalte und Technologien
2
Federal Reserve Bank of St. Louis
2
INSEAD
2
Institut für Wirtschaftswissenschaften <Wien>
2
International Trade Centre
2
NetLibrary, Inc
2
OECD
2
Rodney L. White Center for Financial Research
2
Springer Fachmedien Wiesbaden
2
Springer-Verlag GmbH
2
TÜV Rheinland AG
2
USA / Bureau of the Census
2
United States / Congress / Senate / Committee on Armed Services
2
United States / Congress / Senate / Committee on the Judiciary / Subcommittee on Constitutional Rights
2
American Accounting Association / Committee on Concepts and Standards for External Financial Reports
1
American Bar Association / Section of Business Law
1
American Council on Consumer Interests
1
American Enterprise Institute for Public Policy Research
1
American Home Economics Association
1
American Institute for Contemporary German Studies
1
American Management Association
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Aptus Research Solutions
1
Ariston
1
Arthur D. Little International Inc. <Wiesbaden>
1
Banco Centroamericano de Integración Económica
1
Berkeley Round Table on the International Economy
1
Booz, Allen & Hamilton GmbH <Düsseldorf>
1
Boston College / Department of Economics
1
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Working paper / National Bureau of Economic Research, Inc.
306
Journal of consumer research : JCR ; an interdisciplinary bimonthly
154
Journal of business research : JBR
83
NBER working paper series
80
Journal of retailing and consumer services
77
Psychology & marketing
77
Annual series / Foreign Office : pres. to the both Houses of Parliament by command of His Majesty
72
International journal of hospitality management
62
Journal of fashion marketing and management
56
American journal of agricultural economics
44
The journal of consumer marketing
43
Journal of consumer affairs : official publication of the American Council on Consumer Interests
42
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
42
The American economic review
42
Journal of advertising research
39
Journal of marketing theory and practice
39
International journal of consumer studies
37
The journal of brand management : an international journal
37
Journal of international consumer marketing
35
Sport marketing quarterly : preferred journal of the Sport Marketing Association
35
American economic journal : a journal of the American Economic Association
34
International journal of sport management and marketing : IJSMM
33
International journal of retail & distribution management
30
Telecommunications policy : the international journal of digital economy, data sciences and new media
30
Discussion paper / Centre for Economic Policy Research
29
Journal of consumer behaviour : an international research review
29
The journal of product & brand management
29
Journal of sport management : the official journal of the North American Society of Sport Management
27
Journal of advertising : official publication of the American Academy of Advertising
26
Journal of marketing
26
Applied economics
25
Journal of food products marketing
25
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
24
Journal of the Academy of Marketing Science
24
SpringerLink / Bücher
24
The review of economics and statistics
24
Journal of travel and tourism marketing
23
Journal of internet commerce
22
Journal of business ethics : JOBE
21
Journal of electronic commerce research : JECR
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ECONIS (ZBW)
6,790
USB Cologne (EcoSocSci)
11
RePEc
6
USB Cologne (business full texts)
1
BASE
1
Other ZBW resources
1
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1
Factors influencing continued use of mobile easy payment service : an empirical investigation
Jun, Jaehyeon
;
Cho, Insu
;
Park, Heejun
- In:
Total quality management & business excellence : an …
29
(
2018
)
9
,
pp. 1043-1057
Persistent link: https://www.econbiz.de/10011918840
Saved in:
2
Modeling users' acceptance of mobile services
Zarmpou, Theodora
;
Saprikis, Vaggelis
;
Markos, Angelos
; …
- In:
Electronic commerce research
12
(
2012
)
2
,
pp. 225-248
Persistent link: https://www.econbiz.de/10009567065
Saved in:
3
Understanding the acceptance of mobile health services : a comparison and integration of alternative models
Sun, Yongqiang
;
Wang, Nan
;
Guo, Xitong
;
Peng, Zeyu
- In:
Journal of electronic commerce research : JECR
14
(
2013
)
2
,
pp. 183-200
Persistent link: https://www.econbiz.de/10009787456
Saved in:
4
Who are the users of mobile coupons? : a profile of US consumers
Im, Hyunjoo
;
Ha, Young
- In:
Journal of research in interactive marketing : …
6
(
2012
)
3
,
pp. 215-232
Persistent link: https://www.econbiz.de/10009666644
Saved in:
5
Factors affecting third-generation mobile services : applying the purchase intention model
Lin, Tung-Ching
;
Wu, Sheng
;
Wang, Kuei-Ing
;
Tsai, Meng-Chun
- In:
Journal of organizational computing and electronic commerce
25
(
2015
)
1
,
pp. 47-75
Persistent link: https://www.econbiz.de/10010506802
Saved in:
6
Determinants of US consumer mobile shopping services adoption : implications for designing mobile shopping services
Yang, Kiseol
- In:
The journal of consumer marketing
27
(
2010
)
2/3
,
pp. 262-270
Persistent link: https://www.econbiz.de/10003987505
Saved in:
7
Internet-enabled handheld devices, computing, and programming : mobile commerce and personal data applications
Hu, Wen Chen
-
2009
Section I. Mobile Commerce Systems and Handheld Devices -- 1. Fundamentals of Mobile Commerce Systems -- 2. Mobile Commerce Applications -- 3. Mobile Handheld Devices -- 4. Essential Mobile-Commerce Technology --
Persistent link: https://www.econbiz.de/10011726339
Saved in:
8
Mobile opportunities and applications for e-service innovations
Scupola, Ada.
(
contributor
)
-
2013
"This book brings together different perspectives on the understanding of e-service and mobile communication and their effect on the fields of marketing, management and information systems"--Provided by publisher.
Persistent link: https://www.econbiz.de/10011727620
Saved in:
9
Nielsen personalizes the mobile shopping app
Cameron, Dave
;
Gregory, Chris
;
Battaglia, Daryl
- In:
Journal of advertising research
52
(
2012
)
3
,
pp. 333-338
Persistent link: https://www.econbiz.de/10009663638
Saved in:
10
An analysis of the relationship between quality and user acceptance in smartphone apps
Noh, Mi Jin
;
Lee, Kyung Tag
- In:
Information systems and e-business management : ISeB
14
(
2016
)
2
,
pp. 273-291
Persistent link: https://www.econbiz.de/10011673219
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