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Vergleich
USA
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Smith, James P.
34
Banks, James
29
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25
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25
Peichl, Andreas
25
Alesina, Alberto
24
Woessmann, Ludger
23
Schettkat, Ronald
22
Smeeding, Timothy M.
21
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19
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19
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18
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18
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17
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16
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15
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14
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13
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13
Jäntti, Markus
13
Raffelhüschen, Bernd
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13
Kapteyn, Arie
12
Tang, Jianmin
12
Allen, Franklin
11
Bargain, Olivier
11
Björklund, Anders
11
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11
Cette, Gilbert
11
Corak, Miles
11
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11
Finkelstein, Amy
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National Bureau of Economic Research
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Fraser Institute
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Verlag Dr. Kovač
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National Institute of Economic and Social Research
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Nomos Verlagsgesellschaft
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The Wharton Financial Institutions Center
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Canadian Tax Foundation
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Edward Elgar Publishing
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Fraunhofer-Institut für System- und Innovationsforschung
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Groningen Growth and Development Centre
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Mohr Siebeck GmbH & Co. KG
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Working paper / National Bureau of Economic Research, Inc.
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NBER working paper series
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NBER Working Paper
68
Journal of business ethics : JOBE
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The American economic review
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33
IZA Discussion Paper
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CESifo working papers
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Journal of international consumer marketing
24
SpringerLink / Bücher
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21
Trade between the United States and China, the successor states to the former Soviet Union, ant other title IV countries : quarterly report to the Congress and the Trade Policy Committee
19
USITC publication / US International Trade Commission
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Wirtschaftsrecht und Wirtschaftspolitik
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International journal of advertising : the quarterly review of marketing communications
17
International productivity monitor
17
Ifo-Schnelldienst
16
Vierteljahrshefte zur Wirtschaftsforschung
16
CESifo working papers : the international platform of Ludwig-Maximilians University's Center for Economic Studies and the Ifo Institute
15
Canadian public policy : a journal for the discussion of social and economic policy in Canada
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Journal of labor economics
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Discussion papers / Deutsches Institut für Wirtschaftsforschung
13
International business and economics research journal
13
Journal of accounting and public policy
13
ZEW discussion papers
13
Applied economics
12
Faculty & research / Insead : working paper series
12
Monthly labor review : MLR
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The journal of economic perspectives : EP ; a journal of the American Economic Association
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Working paper / Centre for Business Research, University of Cambridge
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Economic policy : a European forum
11
Health affairs : at the intersection of health, health care, and policy
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Wirtschaftsdienst : Zeitschrift für Wirtschaftspolitik
11
CESifo Forum
10
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ECONIS (ZBW)
7,185
EconStor
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RePEc
9
USB Cologne (business full texts)
1
USB Cologne (EcoSocSci)
1
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1
The effect of advertising appeals in activating self-construals : a case of bicultural Chinese Generation X consumers
Zhang, Jing
- In:
Journal of advertising : official publication of the …
38
(
2009
)
1
,
pp. 63-81
Persistent link: https://www.econbiz.de/10003833477
Saved in:
2
Perceptions of offensive advertising elements : a China-US comparison
Waller, David S.
;
Christy, Timothy P.
;
Fam, Kim Shyan
- In:
Journal of East-West business
14
(
2008
)
3/4
,
pp. 325-343
Persistent link: https://www.econbiz.de/10003808503
Saved in:
3
The impact of cultural differences on the effectiveness of advertisments on the Internet: a comparison among the United States, China, and Germany
Miller, Edward C.
;
Griffin, Thomas
;
Paolo, Peter di
; …
- In:
International business and economics research journal
8
(
2009
)
4
,
pp. 1-11
Persistent link: https://www.econbiz.de/10003849794
Saved in:
4
A cross-cultural and gender-specific examination of consumer skepticism toward advertising in general vs. pharmaceutical advertising : empirical evidence from the US, Germany and C...
Diehl, Sandra
;
Terlutter, Ralf
;
Chan, Kara
;
Mueller, Barbara
- In:
Cutting edge international research
,
(pp. 297-312)
.
2010
Persistent link: https://www.econbiz.de/10003985205
Saved in:
5
Walking in Memphis : testing one DMO's marketing strategy to millennials
Loda, Marsha D.
;
Coleman, Barbara C.
;
Backman, Kenneth
- In:
Journal of travel research : a quarterly publication of …
49
(
2010/11
)
1
,
pp. 46-55
Persistent link: https://www.econbiz.de/10003966084
Saved in:
6
The impact of the lost decade on advertising in Japan : a grounded theory approach
Okazaki, Shintaro
;
Mueller, Barbara
- In:
International journal of advertising : the quarterly …
30
(
2011
)
2
,
pp. 205-232
Persistent link: https://www.econbiz.de/10009154747
Saved in:
7
Scepticism towards DTC advertising : a comparative study of Korean and Caucasian Americans
Huh, Jisu
;
DeLorme, Denise E.
;
Reid, Leonard N.
- In:
International journal of advertising : the quarterly …
31
(
2012
)
1
,
pp. 147-168
Persistent link: https://www.econbiz.de/10009510675
Saved in:
8
US and Thai advertising : a cross cultural analysis
Seitz, Victoria
;
Razzouk, Nabil Y.
;
Kaewmesri, Pasinee
- In:
Review of economic and business studies
4
(
2011
)
1
,
pp. 93-105
Persistent link: https://www.econbiz.de/10009546242
Saved in:
9
The effect of culture on the context of ad pictures and ad persuasion : the role of context-dependent and context-independent thinking
Liang, Beichen
;
Runyan, Rodney C.
;
Fu, Wei
- In:
International marketing review
28
(
2011
)
4
,
pp. 412-434
Persistent link: https://www.econbiz.de/10009305321
Saved in:
10
The significance of the past: the impact of brand heritage upon brand trust in the sporting goods industry
Projahn, Sebastian
-
2015
Persistent link: https://www.econbiz.de/10011309230
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