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Verhaltensökonomik
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1,731
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23
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22
Kliemt, Hartmut
20
Zehnder, Christian
18
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16
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15
Falk, Armin
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10
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Journal of economic psychology : research in economic psychology and behavioral economics
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Journal of behavioral and experimental economics
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IZA Discussion Paper
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Journal of behavioral decision making
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CEDEX discussion paper series
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Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Ruhr economic papers
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The American economic review
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1
Emotional and cognitive reactions to marketing stimuli : mechanisms underlying judgements and decision making in behavioral and consumer
neuroscience
Drugău-Constantin, Andreea
- In:
Economics, management and financial markets
13
(
2018
)
4
,
pp. 45-50
Persistent link: https://www.econbiz.de/10012028182
Saved in:
2
Modern transformations of economics : neuroeconmics
Mkrtchyan, Tatevik
- In:
Theory, methodology, practice
12
(
2016
)
2
,
pp. 15-24
Persistent link: https://www.econbiz.de/10011675627
Saved in:
3
Consumer
neuroscience
Cerf, Moran
(
ed.
);
Garcia-Garcia, Manuel
(
ed.
); …
-
2017
Persistent link: https://www.econbiz.de/10011636294
Saved in:
4
Pain of paying? : a metaphor gone literal ; evidence from neural and behavioral science
Mažar, Nina
;
Plassmann, Hilke
;
Robitaille, Nicole
; …
-
2016
-
Revised version of 2015/01/MKT
Persistent link: https://www.econbiz.de/10011691351
Saved in:
5
Neuroeconomics
Reuter, Martin
(
ed.
);
Montag, Christian
(
ed.
)
-
2016
Persistent link: https://www.econbiz.de/10010220240
Saved in:
6
Decision-making : from
neuroscience
to neuroeconomics : an overview
Serra, Daniel
- In:
Theory and decision : an international journal for …
91
(
2021
)
1
,
pp. 1-80
Persistent link: https://www.econbiz.de/10012589741
Saved in:
7
Induced emotions and economic behavior: an experimental approach
Vogt, Anna
-
2017
Persistent link: https://www.econbiz.de/10012064161
Saved in:
8
Exposure, experience, and expertise : why personal histories matter in economics
Malmendier, Ulrike
-
2021
Persistent link: https://www.econbiz.de/10012643120
Saved in:
9
Consumer self-control and the biological sciences : implications for marketing stakeholders
Zheng, Yanmei
;
Alba, Joseph W.
- In:
Journal of marketing
85
(
2021
)
4
,
pp. 105-122
Persistent link: https://www.econbiz.de/10012593257
Saved in:
10
Deciphering the complexity of human behaviour and decision-making : towards developing human friendly organisations
Gavalas, Antonis
- In:
International journal of management and decision making …
21
(
2022
)
2
,
pp. 178-194
Persistent link: https://www.econbiz.de/10013256575
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