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Personal selling in marketing
Olariu, Ioana - In: Studies and scientific researches / Economics edition / … (2017), pp. 95-101
Persistent link: https://www.econbiz.de/10011810970
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MaxiMarketing : [die Herausforderung auf dem Weg in ein neues Marketing-Zeitalter ; für Verkaufsförderung, Werbung und Marketing]
Rapp, Stan; Collins, Thomas L. - 1988
Persistent link: https://www.econbiz.de/10000083346
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Successful direct marketing methods
Stone, Bob - 1986 - 3. ed
Persistent link: https://www.econbiz.de/10000695979
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Der persönliche Verkauf als Marketinginstrument im Einzelhandel
Bänsch, Axel - In: Marketing und Marktforschung : Entwicklungen, …, (pp. 344-357). 1996
Persistent link: https://www.econbiz.de/10001293794
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Marketing - aber richtig umfassend
Marx, Erwin - 2006
Persistent link: https://www.econbiz.de/10003473791
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Die große Marketing-Wende
Rapp, Stan - 1991
Persistent link: https://www.econbiz.de/10014002056
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Successful direct marketing methods
Stone, Bob; Jacobs, Ron - 2001 - 7. ed.
Persistent link: https://www.econbiz.de/10013501491
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The great marketing turnaround : the age of the individual, and how to profit from it
Rapp, Stan - 1990
Persistent link: https://www.econbiz.de/10013474718
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Generating leads with sequential persuasion: should sales influence tactics be consistent or complementary?
Pöyry, Essi; Parvinen, Petri; McFarland, Richard G. - In: The journal of personal selling & sales management : JPSSM 37 (2017) 2, pp. 89-99
Persistent link: https://www.econbiz.de/10011734615
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Sales management of the chain retail establishments
Zolotukhina, Elena B.; Bakharev, Volodymyr V.; … - In: International journal of business policy and economics 14 (2021) 1, pp. 1-9
Persistent link: https://www.econbiz.de/10013191903