We provide a practical guide to designing, conducting, and analyzing experiments using social media platforms. First, we discuss the benefits and challenges of using the targeting capabilities of advertisements on social media to recruit participants for a large class of experiments. Next, we...

Although recent evidence has found support for the importance of social media in communicating specific messages between venture founders and their target audience, there remains a relative paucity of research regarding how specific temporal elements of social media activity are related to key...

Smart cities are increasingly keen to establish a fruitful conversation with their citizens, to better capture their needs, and create virtual platforms for stimulating co-creation processes between government and users, with the final objective of increasing the quality of life and well-being....