Narrow search
Showing 1 - 10 of 16
Cover Image
Contemporary case studies on fashion production, marketing and operations
Chow, Pui-Sze (ed.); Chiu, Chun-Hung (ed.);  … - 2018
Persistent link: https://www.econbiz.de/10011775198
Cover Image
Global perspectives on sustainable fashion
Gwilt, Alison (ed.); Payne, Alice (ed.);  … - 2019
"Global Perspectives on Sustainable Fashion showcases the global fashion industry's efforts to reduce the negative … impacts associated with fashion production and consumption. Illustrated throughout with infographics, photographs and diagrams … of creative works, eighteen essays focus on six regions, examining sustainable fashion in the context of local, cultural …
Persistent link: https://www.econbiz.de/10011953563
Cover Image
Marketing management : a cultural perspective
Peñaloza, Lisa (ed.); Özçaglar-Toulouse, Nil (ed.);  … - 2012
, including decisions about: market segmentation; product and brand positioning; research methods; globalization and consumer and …
Persistent link: https://www.econbiz.de/10009485798
Cover Image
Multi-channel marketing, branding and retail design : new challenges and opportunities
McIntyre, Charles (ed.); Melewar, T. C. (ed.);  … - 2016 - First edition
Persistent link: https://www.econbiz.de/10011536086
Cover Image
Cases on consumer-centric marketing management
Jham, Vimi (contributor); Puri, Sandeep (contributor) - 2014
Persistent link: https://www.econbiz.de/10009782412
Cover Image
Bundling im Marketing : Potentiale - Strategien - Käuferverhalten
Priemer, Verena M. - 2000
Persistent link: https://www.econbiz.de/10001401277
Cover Image
Sustainable consumer behaviour and the environment
Han, Heesup (ed.) - 2022
Persistent link: https://www.econbiz.de/10012654663
Cover Image
Consumer, prosumer, prosumager : how service innovations will disrupt the utility business model
Sioshansi, Fereidoon P. (ed.) - 2019
Persistent link: https://www.econbiz.de/10012656052