Narrow search
Showing 1 - 10 of 16
Cover Image
Marketing, sales promotion, and advertising
Nolan, Carroll Anthony - 1965 - 7th ed
Persistent link: https://www.econbiz.de/10000541597
Cover Image
Advertising
Cohen, Dorothy - 1972
Persistent link: https://www.econbiz.de/10000674669
Cover Image
Advertising : creative communication with consumers
Hepner, Harry Walker - 1964 - 4 ed.
Persistent link: https://www.econbiz.de/10000674672
Cover Image
Advertising
Mandell, Maurice Ira - 1968
Persistent link: https://www.econbiz.de/10000568063
Cover Image
Advertising theory and practice
Sandage, C. H.; Fryburger, Vernon; Rotzoll, Kim B. - 1979 - 10. ed.
Persistent link: https://www.econbiz.de/10000051864
Cover Image
Konsument und Werbewirkung : das phasenorientierte Werbewirkungsmodell
Hermanns, Arnold - 1979
Persistent link: https://www.econbiz.de/10000077433
Cover Image
On the determination of advertising effectiveness : an empirical study of the German cigarette market ; [Mit holl. Zsfassung.]
Reuijl, Jan Christoffel - 1982
Persistent link: https://www.econbiz.de/10000014635
Cover Image
Advertising
Mandell, Maurice I. - 1974 - 2. ed.
Persistent link: https://www.econbiz.de/10002432114
Cover Image
Estimating consumer responsiveness to advertising repetition
Moult, William Hudson - 1982
Persistent link: https://www.econbiz.de/10002511690