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Value determination in the secondary ticket market : a quantitative analysis of the NFL playoffs
Drayer, Joris; Shapiro, Stephen L. - In: Sport marketing quarterly : preferred journal of the … 18 (2009) 1, pp. 5-13
Persistent link: https://www.econbiz.de/10003833148
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An examination into the factors that influence consumers' perception of value
Drayer, Joris; Shapiro, Stephen L. - In: Sport management review 14 (2011) 2, pp. 389-398
Persistent link: https://www.econbiz.de/10009408715
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An examination into the factors that influence consumers’ perceptions of value
Drayer, Joris; Shapiro, Stephen L. - In: Sport management review 14 (2011) 2, pp. 389-398
Persistent link: https://www.econbiz.de/10009390339
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Worth the price of admission? : the mediating effect of perceived value on ticket purchase intention
Drayer, Joris; Shapiro, Stephen L.; Dwyer, Brendan - In: Sport marketing quarterly : preferred journal of the … 27 (2018) 1, pp. 44-57
Persistent link: https://www.econbiz.de/10011919181