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Wirkungsanalyse
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Heckman, James J.
41
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37
Dave, Dhaval
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25
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23
Rees, Daniel I.
23
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19
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18
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17
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Bloom, Nicholas
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Neuenkirch, Matthias
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Finance research letters
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Journal of political economy
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ECONIS (ZBW)
6,518
EconStor
178
USB Cologne (EcoSocSci)
7
OLC EcoSci
3
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1
Spillovereffekte von Testimonialskandalen : empirische Analyse des Einflusses auf Wettbewerber
Friederich, Nico
-
2018
-
1. Auflage
Persistent link: https://www.econbiz.de/10011864863
Saved in:
2
Kommunikationsqualität in persönlichen Kundenbeziehungen : Konzeptualisierung und empirische Prüfung
Frommeyer, Astrid
-
2005
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003007555
Saved in:
3
Die Wirkung von Glaubwürdigkeit in der Marketingkommunikation : Eine Analyse der kurz- und langfristigen Effekte
Küster-Rohde, Franziska
-
2010
Glaubwürdigkeit im Rahmen der Marketingkommunikation und der Persuasionsforschung -- Instrumente und Formen der Marketingkommunikation -- Die Entwicklung der Persuasionswirkung im Zeitablauf -- Empirische Untersuchung -- Schlussbetrachtung.
Persistent link: https://www.econbiz.de/10014424849
Saved in:
4
Die Wirkung von Glaubwürdigkeit in der Marketingkommunikation : eine Analyse der kurz- und langfristigen Effekte
Küster-Rohde, Franziska
-
2010
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003927072
Saved in:
5
Essays on the economics of information technology and media
Peukert, Christian
-
2014
Persistent link: https://www.econbiz.de/10010406099
Saved in:
6
Customer satisfaction, competition, and firm performance : an empirical investigation
Simon, Daniel H.
;
Gómez, Miguel I.
- In:
Managerial and decision economics : MDE ; the …
35
(
2014
)
6
,
pp. 371-386
Persistent link: https://www.econbiz.de/10010415487
Saved in:
7
Assessing the effects of the terrorist attacks on the US economy
Strauß, Hubert
-
2001
Persistent link: https://www.econbiz.de/10013261165
Saved in:
8
The evaluation of markets
Geroski, Paul A.
;
Mata, José
- In:
International journal of industrial organization
19
(
2001
)
7
,
pp. 999-1002
Persistent link: https://www.econbiz.de/10001587439
Saved in:
9
ÖPNV im ländlichen Raum : Reaktionen auf Angebotsverbesserung und
Marketing
; das Beispiel der Verkehrsgemeinschaft Landkreis Kelheim
Kroll, Stephan L.
-
2000
Persistent link: https://www.econbiz.de/10001547914
Saved in:
10
Wirkung integrierter Kommunikation : ein verhaltenswissenschaftlicher Ansatz für die Werbung
Esch, Franz-Rudolf
-
2001
-
3., aktualisierte Aufl.
Persistent link: https://www.econbiz.de/10001582144
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