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customer lifetime value (CLV)
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Performance management using a value-based customer-centered model
Abdolvand, Neda
;
Albadvi, Amir
;
Aghdasi, Mohammad
- In:
International journal of production research
53
(
2015
)
18
,
pp. 5472-5483
Persistent link: https://www.econbiz.de/10011391658
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Customer lifetime valuation using real options analysis
Koosha, Hamidreza
;
Albadvi, Amir
- In:
Journal of marketing analytics : JMA
3
(
2015
)
3
,
pp. 122-134
Persistent link: https://www.econbiz.de/10011416879
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