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media
Fernsehen
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television
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2
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1
Freedom of expression, media and digital communications : A practical guide
Puddephatt, Andrew
(
contributor
); …
-
EPRD
-
2012
Persistent link: https://www.econbiz.de/10011799542
Saved in:
2
Correcting audience externalities in
television
advertising
Wilbur, Kenneth C.
;
Xu, Linli
;
Kempe, David
- In:
Marketing science : the marketing journal of the …
32
(
2013
)
6
,
pp. 892-912
Persistent link: https://www.econbiz.de/10010231828
Saved in:
3
Television
advertising and online search
Joo, Mingyu
;
Wilbur, Kenneth C.
;
Cowgill, Bo
;
Zhu, Yi
- In:
Management science : journal of the Institute for …
60
(
2014
)
1
,
pp. 56-73
Persistent link: https://www.econbiz.de/10010345169
Saved in:
4
Who trusts Berlusconi? : an econometric analysis of the role of
television
in the political arena
Sabatini, Fabio
-
2011
television
in the formation of political consensus in Italy. Based on probit and instrumental variables estimates, we find trust … in
television
to be the most significant predictor of trust in the Italian prime minister. The latter is also strongly …
Persistent link: https://www.econbiz.de/10011524858
Saved in:
5
The role of the marketing mix in
television
media and the concept of "consumer audience"
Petkovska Mirčevska, Tatjana
;
Filkov, German
- In:
Economic development : journal of the Institute of …
16
(
2014
)
1/2
,
pp. 11-29
Persistent link: https://www.econbiz.de/10010395707
Saved in:
6
And now a word from our sponsor : do consumers perceive advertising on traditional
television
and online streaming video differently?
Logan, Kelty
- In:
Journal of marketing communications
19
(
2013
)
4
,
pp. 258-276
Persistent link: https://www.econbiz.de/10010187603
Saved in:
7
Gender and
television
viewership of professional football
Tainsky, Scott
;
Xu, Jie
- In:
International journal of sport finance
14
(
2019
)
2
,
pp. 71-83
Persistent link: https://www.econbiz.de/10012155494
Saved in:
8
Media, technology and family : interrogating the dynamics of interactions
Nair, Tara S.
-
2016
Persistent link: https://www.econbiz.de/10012505292
Saved in:
9
Media competition and news diets
Angelucci, Charles
;
Cagé, Julia
;
Sinkinson, Michael
-
2020
Persistent link: https://www.econbiz.de/10012214795
Saved in:
10
Communication for Development: Need for Collective Vision
Chandrasekher, Devan
-
eSocialSciences
-
2006
Review of: Communication Technology and Human Development: Recent Experiences in the Indian Social Sector by Avik Ghosh; Sage Publications, New Delhi; 2006; Rs. 340.
Persistent link: https://www.econbiz.de/10009250479
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