//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~type:"article"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Marketing information system u...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Marktforschung
7
Market research
5
Age group
4
Altersgruppe
4
USA
4
United States
4
Absatzpolitik
3
Betriebsnachrichtenwesen
3
Consumer behaviour
3
Konsumentenverhalten
3
Aging population
2
Alternde Bevölkerung
2
Cohort analysis
2
Deutschland
2
Elderly people
2
Germany
2
Kohortenanalyse
2
Older workers
2
Schweden
2
Sweden
2
Theorie
2
Theory
2
Vereinigte Staaten
2
aging experience
2
baby boomers
2
rejuvenation
2
reparation
2
subjective aging
2
wellness
2
Ältere Arbeitskräfte
2
Ältere Menschen
2
1987
1
2009-2010
1
Absatztechnik
1
Aging
1
Assortment integration
1
Automotive industry
1
Bayesian dimension selection
1
Betriebswirtschaftsstudium
1
Bewertung
1
more ...
less ...
Online availability
All
Undetermined
16
Free
1
Type of publication
All
Article
Book / Working Paper
16
Type of publication (narrower categories)
All
Article in journal
18
Aufsatz in Zeitschrift
18
Aufsatz im Buch
1
Book section
1
review-article
1
Language
All
Undetermined
38
English
20
Author
All
Dillon, William R.
33
Schewe, Charles D.
26
Noble, Stephanie M.
6
Briesch, Richard A.
5
Debevec, Kathleen
4
Diamond, William D.
4
Kumar, Ajith
4
Madden, Thomas J.
4
Madden, Thomas Justin
4
Mukherjee, Soumen
4
Agogo, David
2
Blattberg, Robert C.
2
Fox, Edward J.
2
Grover, Rajiv
2
Gupta, Sunil
2
Kuhr, Michelle
2
Leak, Roland L.
2
Milne, George R.
2
Parment, Anders
2
Rosenberg, Larry J.
2
Sharma, Subhash
2
Varadarajan, P.
2
Varadarajan, Poondi
2
Allen, Chris T.
1
Andonova, Yana
1
Ashok, Kalidas
1
Azimi, Shabnam
1
Berkowitz, Eric N.
1
Bockenholt, Ulf
1
Bückenholt, Ulf
1
Calantone, Roger
1
Calantone, Roger J.
1
Chaiy, Seoil
1
Dann, Robert T.
1
Dash, Joseph F.
1
DeSarbo, Wayne
1
Filak, Doug
1
Frederick, Donald G.
1
Hajjat, Fatima
1
Jap, Sandy D.
1
more ...
less ...
Published in...
All
Journal of marketing research : JMR
9
Journal of business research : JBR
6
Journal of Business Research
5
Business Horizons
3
Health marketing quarterly
3
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
3
Journal of consumer behaviour : an international research review
2
Journal of international consumer marketing
2
Journal of marketing education : JME
2
Marketing Science
2
Marketing information systems : selected readings
2
Business horizons
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of Consumer Marketing
1
Journal of consumer research : JCR ; an interdisciplinary bimonthly
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of international marketing
1
Journal of marketing
1
Journal of marketing & public policy : JM & PP ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
1
Journal of marketing management : MM
1
Journal of modelling in management
1
Journal of retailing
1
Management Science
1
Management science : journal of the Institute for Operations Research and the Management Sciences
1
Marketing management : a quarterly business management publication of the American Marketing Association
1
Marketing research : a magazine of management and applications
1
RAE - Revista de Administração de Empresas
1
The handbook of marketing research : uses, misuses, and future advances
1
Young consumers : insight and ideas for responsible marketers
1
more ...
less ...
Source
All
ECONIS (ZBW)
28
OLC EcoSci
17
RePEc
12
Other ZBW resources
1
Showing
1
-
10
of
58
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Marketing information system utilization, an application of self-concept theory
Schewe, Charles D.
;
Dillon, William R.
- In:
Journal of business research : JBR
6
(
1978
)
1
,
pp. 67-79
Persistent link: https://www.econbiz.de/10002741001
Saved in:
2
Management information systems in marketing : a promise not yet realized
Schewe, Charles D.
- In:
Marketing information systems : selected readings
,
(pp. 182-186)
.
1976
Persistent link: https://www.econbiz.de/10002740969
Saved in:
3
Marketing information systems, the problem of system usage
Schewe, Charles D.
- In:
Marketing information systems : selected readings
,
(pp. 57-59)
.
1976
Persistent link: https://www.econbiz.de/10002741032
Saved in:
4
Selected social psychological models for analyzing buyers
Schewe, Charles D.
- In:
Journal of marketing
37
(
1973
)
3
,
pp. 31-39
Persistent link: https://www.econbiz.de/10002741080
Saved in:
5
Treating zero brand sales observations in choice model estimation : consequences and potential remedies
Briesch, Richard A.
;
Dillon, William R.
;
Blattberg, …
- In:
Journal of marketing research : JMR
45
(
2008
)
5
,
pp. 618-632
Persistent link: https://www.econbiz.de/10003770591
Saved in:
6
A guide to the design and execution of segmentation studies
Dillon, William R.
;
Mukherjee, Soumen
- In:
The handbook of marketing research : uses, misuses, and …
,
(pp. 523-545)
.
2006
Persistent link: https://www.econbiz.de/10003420681
Saved in:
7
Category positioning and store choice : the role of destination categories
Briesch, Richard A.
;
Dillon, William R.
;
Fox, Edward J.
- In:
Marketing science : the marketing journal of the …
32
(
2013
)
3
,
pp. 488-509
Persistent link: https://www.econbiz.de/10009759885
Saved in:
8
Students' evaluation of teaching : concerns of item diagnosticity
Madden, Thomas Justin
;
Dillon, William R.
;
Leak, Roland L.
- In:
Journal of marketing education : JME
32
(
2010
)
3
,
pp. 264-274
Persistent link: https://www.econbiz.de/10008758007
Saved in:
9
Global product quality and corporate social responsibility perceptions : a cross-national study of halo effects
Madden, Thomas Justin
;
Roth, Martin S.
;
Dillon, William R.
- In:
Journal of international marketing
20
(
2012
)
1
,
pp. 42-57
Persistent link: https://www.econbiz.de/10009520920
Saved in:
10
Competittive position effects and market share: an exploratory investigation
Varadarajan, P.
;
Dillon, William R.
- In:
Journal of business research : JBR
9
(
1981
)
1
,
pp. 49-64
Persistent link: https://www.econbiz.de/10003528336
Saved in:
1
2
3
4
5
6
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->