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practitioners alike. Ethical Marketing is the application of ethics into the marketing process, and Social Marketing is a concept …
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reorientation has far-ranging implications for the ethics of behavioral policies in general and LP in particular. …
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practitioners alike. Ethical Marketing is the application of ethics into the marketing process, and Social Marketing is a concept …
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/ Michaela Jackson -- Introduction: why a chapter on ethics and social marketing? -- That's immoral! Criticising marketing … these campaigns? -- Duty, behaviour, and codes of ethics -- Social media: opportunities and challenges for social marketers …
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