Showing 1 - 10 of 180
In the retail sector, the creation of shopping experiences becomes increasingly important to obtain a competitive …
Persistent link: https://www.econbiz.de/10012612033
Innovation in fashion retail is critical in order to ensure competitive advantage in a constantly evolving market, in …
Persistent link: https://www.econbiz.de/10011724961
People around the world are becoming increasingly busy with their lifestyle and are looking for the fastest, easiest and cheapest way to complete variety of our routine tasks. Because of this phenomenon, the traditional retailers have become an unfriendly alternative for a part of the population...
Persistent link: https://www.econbiz.de/10011991182
Only 4% of total municipal solid waste in Lima is recycled. Supermarkets and bodegas are in a unique, highly relevant position for the transition towards a circular economy due to their direct influence on customers' consumption patterns. This paper explores the role of supermarkets and bodegas...
Persistent link: https://www.econbiz.de/10014501684
Persistent link: https://www.econbiz.de/10012286647
applicability of the QR codes, especially in retail, and then presents the results of an exploratory research conducted among …
Persistent link: https://www.econbiz.de/10011724959
The study advances conceptualization and dimensionality of consumer engagement and validate antecedents and outcomes in the context of social media. The data collected from active members of online brand communities, unveiled that consumers engage with brands and other consumers with brand...
Persistent link: https://www.econbiz.de/10012021995
engagement rate compared to retail, electronics and restaurants brands. The information seeking is the key determinant for …
Persistent link: https://www.econbiz.de/10012657053
Consumer engagement is defined as a multidimensional concept in this study via the identification of members of a sports club social network and consumer identification with a sports club brand on social networks. Hence, the study focuses on sports clubs that engage with their customers through...
Persistent link: https://www.econbiz.de/10014332657
Although spatial interaction modeling is a fundamental technique to many geographic disciplines, relatively little software exists for spatial interaction modeling and for the analysis of flow data. This applies particularly to the realm of free and open source software. As a result, this primer...
Persistent link: https://www.econbiz.de/10011617527