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Wathieu, Luc - In: Economics letters 41 (1993) 1, pp. 35-39

Persistent link: https://www.econbiz.de/10001144007

Muthukrishnan, A. V.; Wathieu, Luc; Xu, Alison Jing - In: Management science : journal of the Institute for … 55 (2009) 12, pp. 1933-1941

Persistent link: https://www.econbiz.de/10003928493

Bertini, Marco; Wathieu, Luc - In: Harvard business review : HBR 88 (2010) 5, pp. 85-91

Persistent link: https://www.econbiz.de/10003971780

Bertini, Marco; Wathieu, Luc - In: Marketing science : the marketing journal of the … 27 (2008) 2, pp. 236-246

Persistent link: https://www.econbiz.de/10003708958

Ofek, Elie; Wathieu, Luc - In: Harvard-Business-Manager : das Wissen der Besten 32 (2010) 10, pp. 8-17

Persistent link: https://www.econbiz.de/10008658332

Ofek, Elie; Wathieu, Luc - In: Harvard business review : HBR 88 (2010) 7/8, pp. 124-131

Persistent link: https://www.econbiz.de/10008658589

Bertini, Marco; Wathieu, Luc; Iyengar, Sheena - In: Journal of marketing research : JMR 49 (2012) 1, pp. 39-49

Persistent link: https://www.econbiz.de/10009507248

Bertini, Marco; Wathieu, Luc; Sigman, Betsy Page; … - In: Harvard business review : HBR 90 (2012) 5, pp. 139-143

Persistent link: https://www.econbiz.de/10009549662

Bertini, Marco; Wathieu, Luc; Sigman, Betsy Page; … - In: Harvard-Business-Manager : das Wissen der Besten 34 (2012) 7, pp. 80-84

Persistent link: https://www.econbiz.de/10009552291

Kronrod, Ann; Grinstein, Amir; Wathieu, Luc - In: Journal of marketing 76 (2012) 1, pp. 95-102

Persistent link: https://www.econbiz.de/10009729588