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Journal of consumer research : JCR ; an interdisciplinary bimonthly
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ECONIS (ZBW)
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1
Effects of spikes in the price of gasoline on behavioral intentions : a mental accounting explanation
Godek, John
;
Murray, Kyle B.
- In:
Journal of behavioral decision making
25
(
2012
)
3
,
pp. 295-302
Persistent link: https://www.econbiz.de/10009568347
Saved in:
2
The effect of tuition increases on business student decisions
Godek, John
;
Murray, Kyle B.
;
Karns, Gary
- In:
Journal of education for business
90
(
2015
)
5
,
pp. 255-259
Persistent link: https://www.econbiz.de/10011421968
Saved in:
3
Perceived assortment and consideration of customized products
Godek, John
;
Eveland, Vicki
- In:
The international review of retail, distribution and …
28
(
2018
)
4
,
pp. 360-379
Persistent link: https://www.econbiz.de/10011962058
Saved in:
4
Retailer evaluation: the crucial link between in-store processes and shopping outcomes
Gurel-Atay, Eda
;
Giese, Joan L.
;
Godek, John
- In:
The international review of retail, distribution and …
20
(
2010
)
3
,
pp. 297-310
Persistent link: https://www.econbiz.de/10003996370
Saved in:
5
When two wrongs make a right : using conjunctive enablers to enhance evaluations for extremely incongruent new products
Noseworthy, Theodore J.
;
Murray, Kyle B.
;
Di Muro, Fabrizio
- In:
Journal of consumer research : JCR ; an …
44
(
2018
)
6
,
pp. 1379-1396
Persistent link: https://www.econbiz.de/10011844216
Saved in:
6
The effect of weather on consumer spending
Murray, Kyle B.
;
Di Muro, Fabrizio
;
Finn, Adam
; …
- In:
Journal of retailing and consumer services
17
(
2010
)
6
,
pp. 512-520
Persistent link: https://www.econbiz.de/10008695999
Saved in:
7
Why dominant companies are vulnerable
Murray, Kyle B.
;
Häubl, Gerald
- In:
MIT sloan management review
53
(
2011/12
)
2
,
pp. 12-14
Persistent link: https://www.econbiz.de/10009503015
Saved in:
8
Beyond expectations : the effect of regulatory focus on consumer satisfaction
Trudel, Remi
;
Murray, Kyle B.
;
Cotte, June
- In:
International journal of research in marketing : IJRM ; …
29
(
2012
)
1
,
pp. 93-97
Persistent link: https://www.econbiz.de/10009554309
Saved in:
9
An arousal regulation explanation of mood effects on consumer choice
Di Muro, Fabrizio
;
Murray, Kyle B.
- In:
Journal of consumer research : JCR ; an …
39
(
2012/13
)
3
,
pp. 574-584
Persistent link: https://www.econbiz.de/10009658050
Saved in:
10
Freedom of choice, ease of use, and the formation of interface preferences
Murray, Kyle B.
;
Häubl, Gerald
- In:
Management information systems : mis quarterly
35
(
2011
)
4
,
pp. 955-976
Persistent link: https://www.econbiz.de/10009380104
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