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Beziehungsmarketing
14,798
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14,798
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6,809
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4,221
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4,219
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Han, Heesup
52
Kumar, V.
48
Hollebeek, Linda D.
42
Mattila, Anna S.
36
Gil Saura, Irene
35
Verhoef, Peter C.
35
Smith, Alan D.
31
Palmatier, Robert W.
30
Prentice, Catherine
30
Svensson, Göran
30
Homburg, Christian
29
Loureiro, Sandra Maria Correia
28
Herrmann, Andreas
27
Bruhn, Manfred
26
Walsh, Gianfranco
25
Agnihotri, Raj
24
Grewal, Dhruv
24
Hyun, Sunghyup Sean
24
Bang, Nguyen
23
Klaus, Philipp
23
Vrontis, Demetris
23
Huber, Frank
22
Thaichon, Park
22
Evanschitzky, Heiner
21
Rather, Raouf Ahmad
21
Ruyter, Ko de
21
Wong, IpKin Anthony
21
Balaji, M. S.
20
Harrigan, Paul
20
Kumar, Vikas
20
Quach, Sara
20
Wieseke, Jan
20
Karjaluoto, Heikki
19
Khan, Imran
19
Sesé, F. Javier
19
Casidy, Riza
18
Gustafsson, Anders
18
Kim, Wansoo
18
Neslin, Scott A.
18
Rahman, Zillur
18
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International Conference on Relationship Marketing <9, 2009, Berlin>
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Deutsches Institut für Wirtschaftsforschung
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Ecole Nationale Supérieure des Télécommunications de Bretagne <Brest, Finistère>
1
Université Paris 1 Panthéon-Sorbonne
1
Wirtschaftskammer Österreich
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Journal of business research : JBR
650
Journal of retailing and consumer services
583
Industrial marketing management : the international journal for industrial and high-tech firms
407
International journal of hospitality management
280
The journal of services marketing
225
The journal of business & industrial marketing
191
The service industries journal
188
Journal of strategic marketing
170
Journal of the Academy of Marketing Science
167
International journal of electronic customer relationship management : IJECRM
140
Journal of marketing
124
International journal of contemporary hospitality management
120
Journal of travel and tourism marketing
119
Journal of service research : JSR
117
Journal of hospitality marketing & management
115
The journal of product & brand management
111
Psychology & marketing
109
Tourism management : research, policies, practice
108
Asia Pacific journal of marketing and logistics
107
Journal of service management
106
Journal of retailing
104
Cogent business & management
102
The journal of brand management : an international journal
101
European journal of marketing : EJM
100
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
99
Marketing intelligence & planning
98
Services marketing quarterly
92
Die Bank
86
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
86
The international journal of bank marketing : IJBM
85
Journal of marketing management : MM
83
Service business
81
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
78
The international review of retail, distribution and consumer research
73
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
72
Journal of financial services marketing : JFSM
70
Business horizons
69
European journal of operational research : EJOR
68
International journal of retail & distribution management
68
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
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ECONIS (ZBW)
15,345
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1
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1
Die Erschließung von Kundenpotenzialen durch cross-selling : konzeptionelle Grundlagen und empirische Ergebnisse
Homburg, Christian
;
Schäfer, Heiko
- In:
Marketing : ZFP ; journal of research and management
24
(
2002
)
1
,
pp. 7-26
Persistent link: https://www.econbiz.de/10001655219
Saved in:
2
Customer Equity: Measurement, Management and Research Opportunities
Villanueva, Julian
;
Hanssens, Dominique M.
-
2006
Persistent link: https://www.econbiz.de/10003487214
Saved in:
3
Erfolgsfaktor Multi-Channel-Management 2013 : Privatkundengeschäft
Hientzsch, Ralph
;
Bocken, Ralf
- In:
Die Bank
(
2013
)
11
,
pp. 66-69
Persistent link: https://www.econbiz.de/10010196911
Saved in:
4
The buffering effects of salesperson service behaviors on customer loyalty after service failure and recovery
Inyang, Aniefre Eddie
- In:
Journal of managerial issues : JMI
27
(
2015
)
1/4
,
pp. 102-119
Persistent link: https://www.econbiz.de/10011430594
Saved in:
5
To be or not to be (loyal) : is there a recipe for customer loyalty in the B2B context?
Russo, Ivan
;
Confete, Ilenia
;
Gligor, David M.
;
Autry, …
- In:
Journal of business research : JBR
69
(
2016
)
2
,
pp. 888-896
Persistent link: https://www.econbiz.de/10011436340
Saved in:
6
An empirical study on customer retention and customer loyalty
Alhawari, Damer
- In:
International journal of information systems and change …
7
(
2015
)
3
,
pp. 183-202
Persistent link: https://www.econbiz.de/10011540322
Saved in:
7
Building, measuring, and profiting from customer loyalty
Watson, George F., IV.
;
Beck, Joshua T.
;
Henderson, Conor M.
- In:
Journal of the Academy of Marketing Science
43
(
2015
)
6
,
pp. 790-825
Persistent link: https://www.econbiz.de/10011409937
Saved in:
8
Antecedents of customer loyalty in hospitals
Venkateswarlu, P.
;
Ranga, Vivek
;
Sreedhar, A.
- In:
The IUP journal of marketing management : IJMM
14
(
2015
)
4
,
pp. 7-19
Persistent link: https://www.econbiz.de/10011411977
Saved in:
9
Buyer loyalty in business markets : can the firm and salesperson get what they truly desire?
Wang, Guocai
;
Wang, Xiaoyan
;
Long, Yu
;
Wee, Chow Hou
; …
- In:
Journal of business-to-business marketing
22
(
2015
)
3
,
pp. 197-210
Persistent link: https://www.econbiz.de/10011413358
Saved in:
10
Is there a relation between religiosity and customer loyalty in the Chinese context?
Tang, Gui
;
Li, Dong
- In:
International journal of consumer studies
39
(
2015
)
6
,
pp. 639-647
Persistent link: https://www.econbiz.de/10011418945
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