//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~type_genre:"Article in journal"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Special issue: Retailing in As...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Consumer behaviour
26
Konsumentenverhalten
26
China
10
Marketing management
8
Marketingmanagement
8
Cultural identity
7
Kulturelle Identität
7
Advertising
6
Advertising effects
6
Marketing
6
Werbewirkung
6
Werbung
6
Asia
5
Asien
5
Customer satisfaction
5
Islam
5
Jugendliche
5
Kundenzufriedenheit
5
Sales promotion
5
Verkaufsförderung
5
Youth
5
Food consumption
4
International marketing
4
Internationales Marketing
4
Islamic finance
4
Islamisches Finanzsystem
4
Lebensmittelkonsum
4
Religion
4
Beziehungsmarketing
3
Dienstleistungsqualität
3
Hong Kong
3
Hongkong
3
India
3
Indien
3
Mobile Business
3
Mobile business
3
Relationship marketing
3
Service quality
3
Social Web
3
Social values
3
more ...
less ...
Online availability
All
Undetermined
22
Type of publication
All
Article
47
Book / Working Paper
5
Type of publication (narrower categories)
All
Article in journal
Aufsatz in Zeitschrift
52
research-article
9
Collection of articles of several authors
5
Sammelwerk
5
Aufsatz im Buch
2
Book section
2
conceptual-paper
2
Aufsatzsammlung
1
Konferenzschrift
1
back-matter
1
editorial
1
non-article
1
viewpoint
1
more ...
less ...
Language
All
English
52
Author
All
Fam, Kim Shyan
50
Richard, James E.
6
Yang, Zhilin
6
Seo, Yuri
5
Waller, David S.
5
Hiram Ting
4
Cham Tat Huei
3
Kadirov, Djavlonbek
3
Li, Yongqiang
3
Buchanan-Oliver, Margo
2
Cheah, Jun-Hwa
2
Chow, Cheris W. C.
2
Chung, Kim-choy
2
Cruz, Angela Gracia B.
2
Edu, Tudor
2
Grohs, Reinhard
2
Holdsworth, David K.
2
Józsa, László
2
Krisjanous, Jayne
2
Li, Qi
2
Liu, Yang
2
Luk, Chung-leung
2
László, Józsa
2
McNeill, Lisa S.
2
Memon, Mumtaz Ali
2
Negricea, Costel-Iliuţă
2
Singh, Gurmeet
2
Waller, David
2
Wan, Wendy W. N.
2
Zaharia, Razvan
2
Zhang, Honghong
2
Bardakci, Ahmet
1
Bazylewich, Martin
1
Biggemann, Sergio
1
Boon Liat Cheng
1
Butt, Muhammad Mohsin
1
Campbell, Charles
1
Chan, Allan K. K.
1
Che, Yu
1
Cheung, Wah-leung
1
more ...
less ...
Published in...
All
Asia Pacific journal of marketing and logistics
4
Industrial marketing management : the international journal for industrial and high-tech firms
3
Journal of Islamic marketing : JIMA
3
Journal of business ethics : JOBE
3
Journal of consumer behaviour : an international research review
3
The journal of consumer marketing
3
Journal of business research : JBR
2
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
2
Journal of marketing analytics : JMA
2
Journal of promotion management : JPM
2
Psychology & marketing
2
Qualitative market research : an international journal
2
Asia-Pacific journal of business administration
1
Australian journal of management
1
Economic research
1
European journal of international management : EJIM
1
European journal of marketing : EJM
1
International journal of Chinese culture and management : IJCCM
1
International journal of business and economics
1
International journal of consumer studies
1
Journal of Asia Pacific business
1
Journal of East-West business
1
Journal of advertising research
1
Journal of financial services marketing : JFSM
1
Journal of macromarketing
1
Journal of marketing
1
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
1
Journal of retailing and consumer services
1
Journal of strategic marketing
1
The international review of retail, distribution and consumer research
1
The open business journal
1
Tourism management : research, policies, practice
1
Young consumers : insight and ideas for responsible marketers
1
more ...
less ...
Source
All
ECONIS (ZBW)
52
Showing
1
-
10
of
52
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Attributes of likeable television commercials in Asia
Fam, Kim Shyan
- In:
Journal of advertising research
48
(
2008
)
3
,
pp. 418-432
Persistent link: https://www.econbiz.de/10003768848
Saved in:
2
Agency-client relationship factors across life-cycle stages
Fam, Kim Shyan
;
Waller, David S.
- In:
Journal of relationship marketing : innovations & …
7
(
2008
)
2
,
pp. 217-236
Persistent link: https://www.econbiz.de/10003770089
Saved in:
3
Controversial product advertising in China : perceptions of three generational cohorts
Fam, Kim Shyan
;
Waller, David S.
;
Fon Sim Ong
;
Yang, Zhilin
- In:
Journal of consumer behaviour : an international …
7
(
2008
)
6
,
pp. 461-469
Persistent link: https://www.econbiz.de/10003789915
Saved in:
4
Perceptions of offensive advertising elements : a China-US comparison
Waller, David S.
;
Christy, Timothy P.
;
Fam, Kim Shyan
- In:
Journal of East-West business
14
(
2008
)
3/4
,
pp. 325-343
Persistent link: https://www.econbiz.de/10003808503
Saved in:
5
Chinese "Little Emperor", cultural values and preferred communication sources for university choice
Chung, Kim-choy
;
Holdsworth, David K.
;
Li, Yongqiang
; …
- In:
Young consumers : insight and ideas for responsible …
10
(
2009
)
2
,
pp. 120-132
Persistent link: https://www.econbiz.de/10003860003
Saved in:
6
Special issue: Advertising and promotion in "new" Asia
Fam, Kim Shyan
(
contributor
)
-
2009
Persistent link: https://www.econbiz.de/10003849964
Saved in:
7
Addressing the advertising of controversial products in China : an empirical approach
Fam, Kim Shyan
;
Waller, David S.
;
Yang, Zhilin
- In:
Journal of business ethics : JOBE
88
(
2009
),
pp. 43-58
Persistent link: https://www.econbiz.de/10003906565
Saved in:
8
Impact of cultural values on young consumers' choice of international tertiary education
Chung, Kim-choy
;
Fam, Kim Shyan
;
Holdsworth, David K.
- In:
Asia-Pacific journal of business administration
1
(
2009
)
1
,
pp. 54-67
Persistent link: https://www.econbiz.de/10003915439
Saved in:
9
Business marketing in BRIC countries
Biggemann, Sergio
;
Fam, Kim Shyan
- In:
Industrial marketing management : the international …
40
(
2011
)
1
,
pp. 5-7
Persistent link: https://www.econbiz.de/10008904573
Saved in:
10
Confucian/chopsticks marketing
Fam, Kim Shyan
;
Yang, Zhilin
;
Hyman, Mike
- In:
Journal of business ethics : JOBE
88
(
2009
),
pp. 393-397
Persistent link: https://www.econbiz.de/10003958811
Saved in:
1
2
3
4
5
6
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->