Narrow search
Showing 1 - 10 of 17
Cover Image
Using a means-end chain to investigate the effect of personal values on brand positioning of green restaurants
Jeng, Mei-Yuan; Yeh, Tsu-Ming - In: International journal of business excellence 9 (2016) 4, pp. 511-521
Persistent link: https://www.econbiz.de/10011660378
Cover Image
Effects of clinical pathway implementation on medical quality and patient satisfaction
Yeh, Tsu-Ming; Pai, Fan-Yun; Huang, Kai-I - In: Total quality management & business excellence : an … 26 (2015) 5/6, pp. 583-601
Persistent link: https://www.econbiz.de/10011305642
Cover Image
The effect of consumer values on the brand position of green restaurants by means-end chain and laddering interviews
Jeng, Mei-Yuan; Yeh, Tsu-Ming - In: Service business 10 (2016) 1, pp. 223-238
Persistent link: https://www.econbiz.de/10011722235
Cover Image
Classifying restaurant service quality attributes by using Kano model and IPA approach
Pai, Fan-Yun; Yeh, Tsu-Ming; Tang, Cheng-Yeh - In: Total quality management & business excellence : an … 29 (2018) 3, pp. 301-328
Persistent link: https://www.econbiz.de/10011854059
Cover Image
The effects of promotion activities on consumers' purchase intention in chain convenience stores
Pai, Fan-Yun; Chen, Chien-Ping; Yeh, Tsu-Ming; … - In: International journal of business excellence 12 (2017) 4, pp. 413-432
Persistent link: https://www.econbiz.de/10011801592
Cover Image
Developing a cause and effect model of factors influencing fast food restaurants' service quality using DEMATEL
Hsieh, Pei-Ling; Yeh, Tsu-Ming - In: International journal of services and operations management 20 (2015) 1, pp. 21-42
Persistent link: https://www.econbiz.de/10011401245
Cover Image
Measuring brand equity of cosmetic chain stores by hybrid multiple criteria decision making methods
Yeh, Tsu-ming; Hsieh, Pei-ling - In: International journal of services and operations management 21 (2015) 1, pp. 27-49
Persistent link: https://www.econbiz.de/10011403655
Cover Image
Using means-end chains and hierarchical value maps in leisure winery tourism values for Taiwanese and Chinese tourists
Yeh, Tsu-ming; Wu, Shu-nui; Jeng, Mei-yuan - In: International journal of services and operations management 21 (2015) 3, pp. 265-288
Persistent link: https://www.econbiz.de/10011403666
Cover Image
The visiting motivation, perceived value and future behavioural intentions of winery tourists
Yeh, Tsu-ming; Jeng, Mei-yuan - In: International journal of services and operations management 21 (2015) 3, pp. 354-369
Persistent link: https://www.econbiz.de/10011403696
Cover Image
An integrated implementation model of strategic planning, BSC and Hoshin management
Yang, Ching-chow; Yeh, Tsu-ming - In: Total quality management & business excellence : an … 20 (2009) 9/10, pp. 989-1002
Persistent link: https://www.econbiz.de/10003921605