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Relationship marketing
14,850
Beziehungsmarketing
14,834
Social web
11,639
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11,638
Wissensmanagement
10,914
Knowledge management
10,903
Consumer behaviour
10,062
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10,062
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5,615
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5,615
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4,564
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4,563
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4,341
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4,340
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3,429
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3,429
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3,291
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3,270
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3,168
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2,937
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2,937
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2,494
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2,493
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2,337
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2,211
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2,211
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2,206
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2,138
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2,137
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2,034
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2,033
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2,033
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2,031
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1,966
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1,965
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1,917
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1,917
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1,719
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1,719
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2,357
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Han, Heesup
59
Kumar, V.
54
Vrontis, Demetris
53
Hollebeek, Linda D.
47
Dwivedi, Yogesh Kumar
41
Ringle, Christian M.
41
Loureiro, Sandra Maria Correia
40
Mattila, Anna S.
40
Sarstedt, Marko
38
Gil Saura, Irene
37
Verhoef, Peter C.
37
Wirtz, Bernd W.
37
Pitt, Leyland F.
36
Smith, Alan D.
36
Kumar, Vikas
34
Prentice, Catherine
34
Palmatier, Robert W.
33
Ruyter, Ko de
33
Grewal, Dhruv
32
Homburg, Christian
32
Thaichon, Park
32
Thurasamy Ramayah
32
Walsh, Gianfranco
32
Cegarra Navarro, Juan Gabriel
31
Herrmann, Andreas
31
Svensson, Göran
31
Wong, IpKin Anthony
31
Agnihotri, Raj
30
Bang, Nguyen
30
Bruhn, Manfred
30
Antonelli, Cristiano
29
Quach, Sara
29
Chatterjee, Sheshadri
28
Dhir, Amandeep
28
Law, Chun Hung Roberts
28
Filieri, Raffaele
27
Füller, Johann
27
Del Giudice, Manlio
26
Harrigan, Paul
26
Bontis, Nick
25
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International Conference on Relationship Marketing <9, 2009, Berlin>
2
Academy of Marketing
1
Akademia Ekonomiczna Imienia Oskara Langego we Wrocławiu
1
Arab Fund for Economic and Social Development
1
Asia Pacific Conference on Knowledge Management <3, 2006, Hongkong>
1
Asian Development Bank
1
European Conference on Knowledge Management <13, 2012, Cartagena>
1
Europäische Kommission
1
Global Innovation and Knowledge Academy Conference <6., 2016, Valencia>
1
International Society for Professional Innovation Management
1
OECD / Public Management Committee
1
OECD / Public Management Service
1
Springer Vieweg
1
UNDP
1
UNICEF
1
Zaimu Sōgō Seisaku Kenkyūjo
1
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Journal of business research : JBR
1,329
Journal of knowledge management
832
Journal of retailing and consumer services
765
Industrial marketing management : the international journal for industrial and high-tech firms
564
Technological forecasting & social change : an international journal
432
International journal of hospitality management
404
Journal of information & knowledge management : JIKM
374
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
335
International journal of knowledge management : IJKM ; an official publication of the Information Resources Management Association
258
Tourism management : research, policies, practice
257
The service industries journal
254
The journal of services marketing
253
The journal of business & industrial marketing
247
Knowledge management research & practice : KMRP
241
Knowledge management research & practice : KMRP ; an official journal of the OR Society
232
International journal of knowledge management studies : IJKMS
223
International journal of business information systems : IJBIS
220
Cogent business & management
215
Journal of the Academy of Marketing Science
214
Journal of strategic marketing
210
International journal of production research
203
Journal of travel and tourism marketing
197
International journal of contemporary hospitality management
182
International journal of internet marketing and advertising : IJIMA
182
Psychology & marketing
179
Journal of marketing
177
Information systems research : ISR
174
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
170
International journal of technology management : IJTM
168
Journal of hospitality marketing & management
160
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
159
Asia Pacific journal of marketing and logistics
158
Journal of marketing management : MM
158
Journal of management information systems : JMIS
156
The journal of brand management : an international journal
154
Management science : journal of the Institute for Operations Research and the Management Sciences
153
The journal of product & brand management
153
International journal of production economics
152
International journal of electronic customer relationship management : IJECRM
151
Business horizons
150
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ECONIS (ZBW)
38,356
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1
Effective factors of Social Customer Knowledge Management (SCKM) in Organisations : study of electronic service providers in Iran
Lak, Behzad
;
Rezaeenour, Jalal
- In:
Journal of information & knowledge management : JIKM
16
(
2017
)
2
,
pp. 1750014-1-24
Persistent link: https://www.econbiz.de/10011754272
Saved in:
2
The impact of e-marketing and marketing orientation on firm performance with moderating role of social media usage
Awad, Hussain A. H.
;
Aboalganam, Khalid M.
- In:
International journal of business information systems : …
42
(
2023
)
3/4
,
pp. 542-566
Persistent link: https://www.econbiz.de/10014287188
Saved in:
3
Antecedents of brand love in online network-based communities : a social identity perspective
Vernuccio, Maria
;
Pagani, Margherita
;
Barbarossa, Camilla
; …
- In:
The journal of product & brand management
24
(
2015
)
7
,
pp. 706-719
Persistent link: https://www.econbiz.de/10011416930
Saved in:
4
A multi-group analysis of social media engagement and loyalty constructs between full-service and low-cost carriers in Hong Kong
Lee, Carman K. M.
;
Ng, K. K. H.
;
Chan, Hing Kai
;
Choy, …
- In:
Journal of air transport management
73
(
2018
),
pp. 46-57
Persistent link: https://www.econbiz.de/10011937484
Saved in:
5
User integration in social media : an empirical analysis
Wirtz, Bernd W.
;
Nitzsche, Philipp T.
;
Ullrich, Sebastian
- In:
International journal of electronic business
11
(
2014
)
1
,
pp. 63-84
Persistent link: https://www.econbiz.de/10010390844
Saved in:
6
Customers' perspectives on marketing mix elements in social media-based purchases
Bình Nghiêm-Phú
- In:
International journal of internet marketing and …
16
(
2022
)
1/2
,
pp. 81-97
Persistent link: https://www.econbiz.de/10013041201
Saved in:
7
Success factors of brand community management in social media
Göttel, Vincent
;
Wirtz, Bernd W.
;
Langer, Paul F.
- In:
International journal of electronic business : IJEB
16
(
2021
)
1
,
pp. 1-31
Persistent link: https://www.econbiz.de/10012508936
Saved in:
8
From horizontal to vertical relationships : how online community identification fosters sport fans' team identification and behavioural intentions
Kim, Sungkyung
;
Manoli, Argyro Elisavet
- In:
International journal of sports marketing & sponsorship
24
(
2023
)
1
,
pp. 1-19
Persistent link: https://www.econbiz.de/10014232437
Saved in:
9
Brand resonance : an empirical analysis of mobile users in global marketplace
Raut, Umesh Ramchandra
;
Pawar, Prafulla Arjun
;
Brito, …
- In:
International journal of trade and global markets
17
(
2023
)
2
,
pp. 185-200
Persistent link: https://www.econbiz.de/10014287225
Saved in:
10
Enhancing customer satisfaction through total quality management practices : an empirical examination
Anil, Anu P.
;
Satish, K. P.
- In:
Total quality management & business excellence
30
(
2019
)
14
,
pp. 1528-1548
Persistent link: https://www.econbiz.de/10012199902
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