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ECONIS (ZBW)
16,506
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1
A probit model with structured covariance for similarity effects and source of volume calculations
Dotson, Jeffrey P.
;
Howell, John R.
;
Brazell, Jeff D.
; …
- In:
Journal of marketing research : JMR
55
(
2018
)
1
,
pp. 35-47
Persistent link: https://www.econbiz.de/10011819640
Saved in:
2
Integrating textual information into models of choice and scaled response data
Kim, Hyowon
;
Allenby, Greg M.
- In:
Marketing science
41
(
2022
)
4
,
pp. 387-402
Persistent link: https://www.econbiz.de/10013364006
Saved in:
3
Schätzgenauigkeit von Conjoint-Analysen
Teichert, Thorsten
- In:
Journal of business economics : JBE
68
(
1998
)
11
,
pp. 1245-1266
Persistent link: https://www.econbiz.de/10001250086
Saved in:
4
Benefit-based conjoint analysis
Kim, Dong Soo
;
Bailey, Roger A.
;
Hardt, Nino
;
Allenby, …
- In:
Marketing science : the marketing journal of the …
36
(
2017
)
1
,
pp. 54-69
Persistent link: https://www.econbiz.de/10011645754
Saved in:
5
Likelihood estimation of consumer preferences in choice-based conjoint analysis
Halme, Merja
;
Kallio, Markku
- In:
European journal of operational research : EJOR
239
(
2014
)
2
,
pp. 556-564
Persistent link: https://www.econbiz.de/10010407802
Saved in:
6
Estimation methods for choice-based conjoint analysis of consumer preferences
Halme, Merja
;
Kallio, Markku
- In:
European journal of operational research : EJOR
214
(
2011
)
1
,
pp. 160-167
Persistent link: https://www.econbiz.de/10009238155
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7
Omitted budget constraint bias and implications for competitive pricing
Pachali, Max J.
;
Kurz, Peter
;
Otter, Thomas
- In:
Journal of marketing research
60
(
2023
)
5
,
pp. 968-986
Persistent link: https://www.econbiz.de/10014384296
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8
Hierarchical bayes conjoint choice models : model framework, Bayesian inference, model selection, and interpretation of estimation results
Goeken, Nils
;
Kurz, Peter
;
Steiner, Winfried J.
- In:
Marketing : ZFP ; journal of research and management
43
(
2021
)
3
,
pp. 49-66
Persistent link: https://www.econbiz.de/10012817650
Saved in:
9
It is not just about competition with "free" : differences between content formats in consumer preferences and willingness to pay
Berger, Benedikt
;
Matt, Christian
;
Steininger, Dennis M.
; …
- In:
Journal of management information systems : JMIS
32
(
2015
)
3
,
pp. 105-128
Persistent link: https://www.econbiz.de/10011435875
Saved in:
10
An analsis of consumer preferences and segmentation for mobile phone service providers in India : a multivariate approach
Mishra, Sita
- In:
International journal of business innovation and research
9
(
2015
)
4
,
pp. 437-454
Persistent link: https://www.econbiz.de/10011545411
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